Easy Radio

Swansea Bay Radio launched on 5 November 2006 from studios in Neath, with a soft Adult Contemporary and easy listening music format, before switching to playing only 1980s music in March 2012. The station was rebranded as Nation 80s on 1 June 2012, and on 16 January 2013, rebranded again as Nation Hits. On 1 March 2016, the station reverted to its original name of Swansea Bay Radio.[2]

Nation 80s (since 2020) and Nation Hits (since 2021) have since been revived by Nation Broadcasting as digital radio stations - part of a series of digital-first services operated on DAB in various locations and online; whilst Nation 80s follows much the same concept as it did in Swansea, the newer Nation Hits is a contemporary hit radio service, rather than the classic-hits format of the earlier incarnation. As of 2022, both these stations are transmitted on the Mid & West Wales DAB multiplex, with Nation Hits having replaced Nation Radio UK on the multiplex in December 2021.[3]

On 21 April 2022, the station relaunched as Breezy Radio, with its own dedicated easy listening playlist and schedule, and ceased sharing programmes with Nation's network of local stations.[4] In addition to taking over from Swansea Bay Radio on FM and on DAB in mid & West Wales, the new station was also added to the South-East Wales and North-East Wales/West Cheshire DAB multiplexes.

A version of the station for broadcast outside Wales, Breezy Radio UK was launched in late June 2022 - officially the 27th, though online streaming began several days prior - as a DAB+ station in London and Birmingham, and online. It was initially announced that the new Breezy station would also serve the south of England - including the areas served by the Nation-run Hits Radio South Coast and Greatest Hits Radio South Coast;[5] however, this plan was subsequently amended, with Nation Radio UK taking the slot instead.[6]

On 1 September 2022, Easy Radio and Easy Radio UK were launched in place of the two previous Breezy channels and DAB coverage to other parts of the UK was also increased. Meanwhile, Easy Radio will expand further on FM in Hampshire on 19 September 2022, taking over the frequencies currently used by Hits Radio South Coast, with a localised service featuring news/weather/travel for the region.

As with Nation's other stations, the Easy Radio output is produced and broadcast from the remote studios of Nation Broadcasting's presenters.

Presenter-led shows air from 6am to midnight seven days a week.

• Official website