Akademiks

Akademiks (an intentional misspelling of "academics") is an American brand of streetwear clothing popular with devotees of hip hop music, art and fashion. The label was founded by two brothers, Donwan and Emmett Harrell, along with a group of partners.

This article is about the clothing brand. For other uses, see Akademik.
For the YouTuber, hip-hop commentator and media personality, see DJ Akademiks.
Akademiks
Product typeStreetwear clothing
CountryUnited States
Introduced1999 (1999)
Ambassador(s)Dutchess and Ceaser
WebsiteOfficial site

Akademiks has collaborated with Dutchess and Ceaser, the stars of VH1's Black Ink Crew, on a line of streetwear and hats.

Akademiks has gained popularity in the clothing industry due to the number of celebrities who wear the brand.

Background

In 1999, the Harrell brothers founded Akademiks with the aid of Elliot Betesh, a co-founder of Dr. Jay's clothing stores. The name Akademiks was based on their conviction that education is essential.[1]

Notes
  1. "Akademiks' Emmett Harrell:Family Business". XXL Mag. 11 November 2010. Retrieved 13 April 2020.
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