Aldi Talk

Aldi Talk (also known as MEDIONmobile, ALDImobile, Aldi Suisse Mobile and HoT Hofer Telekom[1]) are brands of Aldi which are used country-specific as mobile virtual network operators. The brands exist in Austria (networks are Magenta Telekom and Drei Austria), Australia (Telstra Wholesale), Germany (since 2014 Telefónica Germany, before it used E-Plus), Switzerland (Sunrise LLC) and Slovenia (A1 Slovenija).

Aldi Talk
TypeSubsidiary
IndustryTelecommunication
Founded7 December 2005 (Germany)
March 2013 (Australia)
Defunct6 June 2017 (Belgium)
30 June 2022 (Netherlands)
HeadquartersGermany
Austria
Australia
Slovenia
Switzerland
ProductsMobile telecommunications
BrandsAldi Talk
MEDIONmobile
ALDImobile
Aldi Suisse Mobile
HoT Hofer Telekom
ParentAldi/Hofer, Medion, Ventocom
Websitehttps://www.alditalk.de
https://www.aldimobile.com.au/
https://www.aldi-mobile.ch
https://www.hot.at/
https://www.hot.si/

History

12.99 and €30 Aldi Talk credit, purchased in Germany

Aldi Talk was founded on 7 December 2005 in Germany, 2007 in Switzerland and Belgium, July 2009 in the Netherlands and March 2013 in Australia. The related brand HoT Hofer Telekom was founded in January 2015 in Austria and on 11 May 2017 in Slovenia. Medion AG is the mobile virtual network enabler (MVNE) for Aldi Talk in Germany and Australia, while the MVNE for HoT Hofer Telekom is Ventocom GmbH.

End of Belgian operations

On 7 April 2017, it was announced that Aldi Talk would cease all operations in Belgium by 6 June.[2] The cause of this decision was the coming in to effect of an anti-terrorism measure taken by the Belgian government, banning the sale and use of anonymous SIM cards, instead requiring the mobile operators to identify and register each of their clients.[3] Because Aldi Talk did not have the necessary capabilities to perform these tasks, a decision was taken to cease all operations in Belgium.[4]

End of Netherlands operations

From the year 2009 until June 2022 Aldi talk was also represented in the Netherlands by KPN.[5]

References

  1. "Prepaid mobile phone plans from ALDImobile". aldimobile.com.au. Retrieved 8 September 2017.
  2. "Aldi Talk België" (in Dutch). Retrieved 7 April 2017.
  3. "Belgische operatoren maken komaf met anonieme simkaart" (in Dutch). 2 December 2016. Retrieved 7 April 2017.
  4. "Aldi Talk stopt prepaid-aanbod als gevolg van anti-terreur maatregel". Test-Aankoop (in Dutch). 7 April 2017.
  5. "alditalk.nl" (in Dutch). 30 June 2022.
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