All 'n All

"Serpentine Fire" reached number one on the Billboard Hot Soul Songs chart and number 13 on the Billboard Hot 100.[8][9] Another single, "Fantasy", peaked at number 12 on the Billboard Hot Soul Songs chart and number 14 on the UK Pop Singles chart.[10][11] "Fantasy" also earned a Grammy nomination for Best R&B Song.[12]

The gatefold of All 'n All

Professional ratings

Review scores
Source	Rating
AllMusic	[13]
The Guardian	(favourable) [14]
Village Voice	(B+) [15]
Record Mirror	[16]
Stereo Review	(favourable)[17]
Rolling Stone	favorable [18]
The New York Times	(favourable) [19]
New Musical Express	(favourable) [20]
Los Angeles Times	(favourable)[21]
Chicago Tribune	(favourable)[22]

The Guardian found that "Maurice White began his career as a drummer, and his band can sound like one enormous kit, where every crash and beat has its funky place." He added "I'll Write a Song for You is superior schmaltz; and the whole shebang is punctuated beautifully by Milton Nascimento's Brazilian Rhyme".[14] Joe McEwen of Rolling Stone found that "As on past Earth, Wind and Fire records, All ‘n All is filled with leaded brotherhood platitudes, Star Trek sci-fi and stiffly poetic love songs. This sounds overwrought and depressing (and maybe it is). But there’s a catch: I like the record, for like much current black music, All ‘n All elicits a schizophrenic response. If the album represents some of the worst in black music, it also has more than its share of the best."[18] The Los Angeles Times wrote "All n All includes only two ballads and for a change both are as nifty as the R&B rockers. EW&F's finest collection".[21] Robert Christgau of the Village Voice gave a B+ grade and wrote "Focusing soulful horns, high-tension harmonies, and rhythms and textures from many lands onto a first side that cooks throughout. Only one element is lacking. Still, unsympathetic as I am to lyrics about conquering the universe on wings of thought, they make me shake my fundament anyway."[15] Alex Henderson of AllMusic described the album as a "diverse jewel".[13] With a four out of five star rating Barry Cain of Record Mirror claimed that on All n' All "the spirit of Maurice White reigns supreme. The singer/writer /producer casts his giant bird like shadow across every note, every peerless piece of slickery, every eye - blinking device. If anyone can claim to be the Fellini of funk It's Maurice White." Cain added "It's an EW&F album and I like it. Unashamedly."[16] Phyl Garland of Stereo Review said "The music is delightfully earthy in its appeal, an aural collage of rich vocal and instrumental textures underscored by highly danceable rhythms that never surrender to triteness. Though the very name of this group partakes of astro-logical symbolism, and though the lyrics of their songs often hint of galactic mysteries, the nine men who compose Earth, Wind & Fire play a kind of music that might be called neo-progressive soul, for it is a full light-year beyond what most groups are doing these days, soaring to celestial heights while sending out waves of mundane thrills."[17] John Rockwell of The New York Times proclaimed "All 'n All shows Maurice White and his cohorts pushing their music ever more in a febrile jazz‐rock direction. There are parallels, here, to white rock groups like Queen and Yes, but the very sophistication and single‐mindedness of Earth, Wind and Fire's vision sets it apart from the bulk of rock‐and‐roll."[23] Monroe Anderson of The Chicago Tribune also found that "The soul group's latest album release, All 'N All (Columbia), is a rare blend of poetry, passion, and artistic progression." Anderson added "All N All is a nice indication that EW&F is trying to expose its fans to other forms of American music and take them across international and cultural borders."[22]

As an album, All 'n All won a Grammy for Best R&B Vocal Performance By A Duo, Group Or Chorus. "Runnin" also won a Grammy Award for Best R&B Instrumental.[24] Additionally, All 'n All was nominated for an American Music Award in the category of Favorite Soul/R&B Album.[25]

[27]

The information regarding accolades attributed to All 'n All is adapted from Acclaimed Music.[40]

(*) designates lists that are unordered.

• List of number-one R&B albums of 1977 (U.S.)
• List of number-one R&B albums of 1978 (U.S.)