Ashley Brokaw

Ashley Brokaw (born c. 1973) is an American fashion casting director, known for her work with Italian luxury fashion house Prada. In 2015, The New York Times said she is "the person who is most responsible for what we think is beautiful."[1]

Early life

Brokaw was raised in England, and then came to the United States to go to boarding school in Connecticut.[1] Brokaw has a bachelor of science degree in international and organization from Georgetown University.[2]

Career

Brokaw is known for her work casting models in fashion shows.[3] At age 17, Brokaw interned for Juliet Taylor, a movie casting director.[1] She helped in finding Juliette Lewis for the role of Danielle in Cape Fear.[4] She started her career in fashion working at Seventeen, then as a production assistant for the photographer Bruce Weber.[5][2]

Since 2011, Brokaw principally casts for Prada where she replaced Russell Marsh.[2] She has also worked with Balenciaga,[2] Rag & Bone, Proenza Schouler, Nicolas Ghesquière at Louis Vuitton,[6][7] Coach New York, and JW Anderson.[8][9]

In 2017 she spoke with Vogue about the increased importance of the 'personal style' of models.[9] By 2021, Brokaw was expanding her search parameters for models to include videos so she can gauge personalities of potential models.[10] In 2022, she publicly supported Ukrainian models following the Russian invasion of Ukraine.[11]

Models
Models scouted or selected by Brokaw

Model

 Nationality
Mica Argañaraz[1] Argentine
Alex Binaris[12] South African
Jamie Bochert[1] American
Malaika Firth[1] British
Daphne Groeneveld[13] Dutch
Willow Hand[14] American
Ondria Hardin[1] American
Ulrikke Høyer[15] Danish
Aya Jones[1] French
HoYeon Jung[12] South Korean
Harleth Kuusik[1] Estonian
Fernanda Ly[1] Australian
Melodie Monrose[13] French (Martinican)
Lineisy Montero[1] Dominican
Amalie and Cecilie Moosgaard[16] Danish
Alexandra Micu[12] Romanian
Amanda Murphy[1] American
Caroline Brasch Nielsen[13] Danish
Julia Nobis[12] Australian
Bambi Northwood-Blyth[13] Australian
Hanne Gaby Odiele[1] Belgian
Teddy Quinlivan[12] American
Rianne Van Rompaey[1] Dutch
Fei Fei Sun[13] Chinese
Mona Tougaard[17] Danish
Maartje Verhoef[16] Dutch
Yasmin Wijnaldum[16] Dutch
Kiki Willems[12] Dutch
Sora Choi[18] South Korean

References
  1. Gregory, Alice (9 June 2015). "Ashley Brokaw: Fashion's Most Unlikely Power Player". New York Times.
  2. "Ashley Brokawis One of the 500 People Shaping the Global Fashion Industry in 2018". The Business of Fashion.
  3. Murphy, Anna (October 14, 2015). "The woman who transforms 'ugly ducklings' into supermodels; Anyone wanting to star in a MAJOR catwalk show first has to get past Ashley Brokaw, says Anna Murphy". The Times (London, England).
  4. Healy, Murray (October 25, 2019). ""RIGHT NOW IS SUCH A BRILLIANT TIME FOR MODELS," SAYS PRADA CASTING DIRECTOR ASHLEY BROKAW". Love Magazine.
  5. Bold, Kathryn (10 July 1997). "Giving It a Shot". Los Angeles Times.
  6. "Great Lengths". Vogue; New York. Vol. 205, no. 10. October 2015. p. 210 – via ProQuest.
  7. Socha, Miles (February 26, 2014). "Guessing About Ghesquiere: Vuitton Debut Stirs Chatter". WWD: Women's Wear Daily; Los Angeles. Vol. 207, no. 40.
  8. "So What Was New About the Models at Prada?". The Cut.
  9. Croft, Claudia (15 September 2017). ""Diversity Is Not A Trend": Vogue's Ashley Brokaw On What She Wants To See On The Catwalks". British Vogue.
  10. Moore, Booth (February 22, 2021). "Digital Shows Cast Personalities As Models". WWD: Women's Wear Daily; Los Angeles. pp. 1, 24–25.
  11. Eckardt, Stephanie (February 25, 2022). "Ukrainian and Russian Models Call the Industry's Attention to the War". W Magazine. Retrieved 2022-09-09.
  12. Okwodu, Janelle (October 6, 2016). "Miranda Kerr, Natalia Vodianova, and the Whole Ghesquière Gang Came Out for Louis Vuitton". Vogue. Condé Nast. Archived from the original on November 1, 2021. Retrieved November 1, 2021.
  13. Horyn, Cathy (September 2, 2010). "Fashion Week Preview: The Faces". New York Times. Archived from the original on July 7, 2022.
  14. Platt, Josephine (April 13, 2015). "The models you need to know now". Dazed.
  15. Ahmed, Osman (19 May 2017). "Ashley Brokaw and Ulrikke Hoyer Speak on Louis Vuitton Casting Controversy". Business of Fashion.
  16. Stansfield, Ted (September 27, 2015). "The Prada faces you're about to see a lot more of". Dazed.
  17. Hartman, Jenny (2020-12-10). "Model Mona Tougaard on the Challenges of Being Multiracial on the Runway". Wall Street Journal. ISSN 0099-9660. Retrieved 2022-09-09.
  18. Okwodu, Janelle (2016-09-22). "Prada's Casting Is More Diverse and Distinctive Than Ever". Vogue. Retrieved 2023-04-27.
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