Betstar

Betstar (Eskander's Betstar) established in 2007,[1] is an Australian Corporate Bookmaking firm that are based and established within Melbourne and Darwin. BetStar were acquired by British bookmakers Ladbrokes Coral (formerly Ladbrokes) in 2014.[2] In 2018, Ladbrokes Coral (and therefore Betstar) were acquired by gaming group Entain (formerly GVC Holdings).[3]

Betstar
IndustryOnline Betting
Bookmaking
Sports Betting
FoundedMelbourne & Darwin, Australia (2007 (2007))
FoundersMichael Eskander, Alan Eskander
Headquarters
Brisbane & Darwin
,
Australia
Area served
Australia
RevenueIncrease A$275.94 million (2012)
Number of employees
40 (2012)
Websitebetstar.com.au

Betstar employ 40+ staff split between the Melbourne & Darwin offices. Betstar turns over in excess of $275 million per year & offers customers phone or internet betting as well as sporting news, commentary, competitions and promotions.

Founders

Betstar was founded by father and son bookmakers, Michael & Alan Eskander who had both been operating as independent bookmakers before merging the two businesses together.[4] In October 2009 Eskander's Betstar was announced as a Business Review Weekly Fast 100 company, the BRW Fast 100 ranks companies with according to their average annual turnover growth over three years

Michael Eskander

Michael Eskander emigrated to Australia from Egypt in July 1966, working as a bank teller initially and moving onto a number of industries before being exposed to bookmaking.[5] Michael was awarded his licence over 17 years ago.[6] After being granted his licence, Michael worked his way to become one of Australia's most prominent and well respected bookmakers. Michael Eskander was known for being a bookie to a number of Australian identities including Kerry Packer, whom once placed A$400,000 bet on Jezabeel via Eskander in the 1998 Melbourne Cup.[7]

Alan Eskander

Alan Eskander, son of Michael was educated at Trinity Grammar School, Kew and later achieved a bachelor of Commerce, majoring in Economics. Alan received his first bookmaker's licence in 1997 and started fielding at country race tracks, three years later Alan was granted his Metropolitan rails licence. Alan is a registered member of the Victorian Bookmakers Association.[8] Betstar are known for their authoritativeness as a source in many of Melbourne's newspapers about sporting & horse racing betting odds.

References
  1. "Betstar Bookmakers". Pro Racing Group. Retrieved 28 May 2012.
  2. "Ladbrokes set to acquire Australian sportsbook - Eskander Betstar". SBC News. 8 April 2014. Retrieved 14 March 2022.
  3. "GVC completes Ladbrokes Coral takeover". IGaming Business. 29 March 2018. Retrieved 14 March 2022.
  4. Switzer, Peter. "Eskanders: life in the fast lane". Grow Your Business. Retrieved 28 May 2012.
  5. Topsfield, Jewel (October 18, 2012). "Against the Odds". The Age. Retrieved 28 May 2012.
  6. "Michael Eskander Victorian Bookmakers Association". Victorian Bookmakers Association. Archived from the original on 17 March 2012. Retrieved 28 May 2012.
  7. Topsfield, Jewel (October 18, 2008). "Against the Odds". The Age. Retrieved 28 May 2012.
  8. "Alan Eskander | Victorian Bookmakers' Association". VBA. Archived from the original on 17 March 2012. Retrieved 28 May 2012.
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