Bonytt

Bonytt is a Norwegian monthly home and interior design magazine based in Oslo, Norway. Founded in 1941, it is one of the oldest magazines in the country as well as the most popular magazine in its category.[1]

Bonytt
CategoriesHome and interior design magazine
FrequencyMonthly
Circulation25,203 (2022)
PublisherEgmont Hjemmet Mortensen A/S
Founder
  • Arne Remlow
  • Per Tannum
Founded1941 (1941)
CompanyEgmont/Orkla ASA
CountryNorway
Based inOslo
LanguageNorwegian

History and profile

Bonytt was established by Arne Remlow and Per Tannum in 1941.[2][3] Ramlow was the owner and long-term editor-in-chief of the magazine,[2] which has its headquarters in Oslo.[4] In 1947 the magazine become the official media outlet of the Norwegian Applied Art Association.[2] In the 1950s it adopted a modernist approach, which was left later.[2] Then it positioned itself as a source for inspiration for the amateur interior designers.[2] In 1967 the magazine was renamed as Nye Bonytt to indicate its new approach.[2]

The magazine is part of Egmont/Orkla ASA.[5] It is published monthly by Egmont Hjemmet Mortensen A/S.[4] In 2010 an IPad version of Bonytt was started.[6]

Circulation

In 1999 Bonytt sold 711,000 copies, making it the best-selling consumer special interest magazine in Norway.[7] The circulation of the magazine was 68,000 copies in 2003.[8] In 2006 the magazine sold 62,900 copies.[5] Its 2022 circulation was 25,203 copies.[9]

References
  1. Thomas Berker; Helen Jøsok Gansmo (June 2010). "Paradoxes of design: energy and water consumption and the aestheticization of Norwegian bathrooms 1990–2008". Sustainable Development. 18 (3): 135–149. doi:10.1002/sd.454. hdl:11250/2463358.
  2. Kjetil Fallan (2013). "The metamorphosis of a Norwegian design magazine, Nye Bonytt, 1968–1971". In Grace Lees-Maffei (ed.). Writing Design: Words and Objects. London; New York: Berg. pp. 47, 50. ISBN 978-1-84788-957-7.
  3. Minna Sarantola-Weiss (2009). "Representations of the Finnish Home in the Interior Decoration Magazines of the 1960s and 1970s". In Hanna Johansson; Kirsi Saarikangas (eds.). Homes in Transformation: Dwelling, Moving, Belonging. Helsinki: Finnish Literature Society. p. 42. ISBN 9789522220882.
  4. "Factsheet. Bonytt". Publicitas. Retrieved 18 June 2016.
  5. "Consumer magazines: Top ten titles by circulation/issue 2006". Nordicom. Archived from the original on 8 March 2016. Retrieved 18 June 2016.
  6. Andreas Marckmann Andreassen (15 October 2010). "Egmont lancerer sit første magasin til iPad". Journalisten (in Danish). Retrieved 2 April 2022.
  7. "Major Magazine titles (1999)" (PDF). FIPP. Retrieved 18 June 2016.
  8. The Europa World Year: Kazakhstan - Zimbabwe. Vol. II. London; New York: Europa Publications. 2004. p. 3231. ISBN 978-1-85743-255-8.
  9. "Opplag, frekvens og utgiver for norske ukeblader". medienorge (in Norwegian). Retrieved 25 July 2023.
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