Campana Serenade

Campana Serenade is an old-time radio music program in the United States. It was broadcast on NBC from October 10, 1942 to April 10, 1943, and on CBS from September 4, 1943 to February 16, 1944.[1]

Campana Serenade
GenrePopular music
Running time30 minutes
Country of originUnited States
Language(s)English
Home stationKNX
SyndicatesNBC (1942-1943)
CBS (1943-1944)
StarringDick Powell
AnnouncerHenry Charles
Original releaseOctober 10, 1942 (1942-10-10) 
February 16, 1944 (1944-02-16)
Sponsored byCampana cosmetic company

Dick Powell starred in both versions of Campana Serenade. The 1942-1943 episodes also featured the Music Maids, with Matty Malneck and his orchestra.[1] Joining Powell in the 1943-1944 programs were singer Martha Tilton and Lud Gluskin and his orchestra.[2] Henry Charles was the announcer.[3]

Originating at KNX in Los Angeles, California, the show was sponsored by Campana, a cosmetics manufacturer, advertising its Campana Balm, Dreskin, Coolies, DDD, and Solitaire Make-Up products.[4]

The trade publication Broadcasting reported that the break in the program's broadcasts resulted from a shortage of glycerine.[5]

References

  1. Dunning, John (1998). On the Air: The Encyclopedia of Old-Time Radio (Revised ed.). New York, NY: Oxford University Press. p. 133. ISBN 978-0-19-507678-3. Retrieved 2019-09-07.
  2. "Martha Tilton and Lud Gluskin Join Campana Serenade". Harrisburg Telegraph. Pennsylvania, Harrisburg. September 4, 1943. p. 15. Retrieved February 8, 2017 via Newspapers.com. open access
  3. Terrace, Vincent (1999). Radio Programs, 1924-1984: A Catalog of More Than 1800 Shows. McFarland & Company, Inc. ISBN 978-0-7864-4513-4. p. 60.
  4. CBS Program Book (PDF). New York, N.Y.: The Columbia Broadcasting System. February 1, 1944. Retrieved 8 February 2017.
  5. "Campana Resumes" (PDF). Broadcasting. September 6, 1943. p. 18. Retrieved 8 February 2017.


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