Caroline Daur

Katharina Caroline "Caro" Daur (born 12 March 1995) is a German fashion blogger and model.

Caroline Daur
Daur in 2018
Born
Katharina Caroline Daur

(1995-03-12) 12 March 1995
Hamburg, Germany
Years active2014–present
Modeling information
Hair colorBlonde
Eye colorBlue

Biography

Daur was born on 12 March 1995 in Hamburg, Germany and grew up in Seevetal.[1] She began fashion blogging in 2014, launching CaroDaur.com. Since the start of her blog, she has become a notable international fashion influencer.[2][3][4] Through her blog, she has partnered with companies like Adidas, Dolce & Gabbana, Fendi or Valentino. She also worked on global campaigns for MAC Cosmetics, APM, and Dolce & Gabbana.[5][6]

In 2015, she was a recipient of the New Faces Award by Bunte in the fashion digital category.[7] In May 2017, she was honored as an Idol of the Year at the About You Awards.[8]

Daur released the Boss curated by Caro Daur collection in fall 2020 in cooperation with Hugo Boss.[9] With Adidas and Zalando, she released a period leggings in 2021.[10]

In addition to fashion, Daur is also a fitness influencer and has been publishing workout videos on the video platform YouTube since October 2019. In 2020, she wrote the e-book "DaurPower".[11]

Reception

Daur was named "one of the most influential Germans" by the trade magazine Werben und Verkaufen in 2017.[12]

In 2017, Daur was hit by a wave of warnings and a tax audit. The reason for this was violations of the advertising labeling obligation. In the course of this, manager magazin conducted an interview with her, but Daur left questions about the labeling obligation and monetization unanswered.[13]

According to Statista, she was the fashion influencer with the second most followers on Instagram in Germany in 2017 - after Leonie Hanne. In 2021, Daur ranked third among the most valuable influencers - after Hanne and Pamela Reif.[14]

References
  1. Anthony (22 October 2018). "Caro Daur: New boyfriend?! Parents, friends and news of @carodaur - FIV Magazine: Fashion & Lifestyle". FIV Magazine. Retrieved 2019-10-11.
  2. W&V+ (3 July 2017). ""Manager Magazin" zerlegt Caro Daur im Interview | W&V". Wuv.de. Retrieved 2019-10-11.
  3. "• Infografik: Erfolgreiche Instagram-Fashion-Influencer in Deutschland | Statista". De.statista.com. 3 July 2017. Retrieved 2019-10-11.
  4. "TBT: The Cute Insta Beginnings of Caro Daur - Hypes & Likes". Hypesandlikes.com. 2018-08-16. Retrieved 2019-10-11.
  5. "- Caro Daur | A High Fashion & Beauty Blog". Archived from the original on 2019-10-11. Retrieved 2019-10-11.
  6. "Archived copy". Archived from the original on 2019-10-11. Retrieved 2019-10-11.{{cite web}}: CS1 maint: archived copy as title (link)
  7. "Caro Daur: Steckbrief, Bilder und News | WEB.DE". Archived from the original on 2018-02-17. Retrieved 2019-10-11.
  8. "ABOUT YOU Awards 2017: Alle Informationen, Nominierte & Gewinner". www.aboutyou-awards.de. Retrieved 2020-07-23.
  9. Alfons Kaiser (2020-09-15). "Eine Kollektion mit Daur". faz.net (in German). Retrieved 2022-01-03.
  10. "In der Regel nicht nur gut, sondern megaaa: Caro Daur präsentiert die erste Perioden-Leggings". tres-click.com (in German). 2021-06-18. Retrieved 2022-01-03.
  11. Annalena Graudenz (2020-10-11). "Caro Daur im Interview: "Das ist mein Schlüssel zu effektivem Training"". fitforfun.de (in German). Retrieved 2021-01-13.
  12. Christa Catharina Müller (2017-07-03). "Lesetipp: "Manager Magazin" knöpft sich Influencerin vor". wuv.de. Retrieved 2018-02-19.
  13. "Schleichwerbung: Diese Fragen zur "Daur"-Werbesendung wollte Instagram-Star Caro Daur nicht beantworten › absatzwirtschaft". absatzwirtschaft.de (in German). 2017-07-04. Retrieved 2022-01-03.
  14. "Schleichwerbung: Diese Fragen zur "Daur"-Werbesendung wollte Instagram-Star Caro Daur nicht beantworten › absatzwirtschaft". absatzwirtschaft.de (in German). 2017-07-04. Retrieved 2022-01-03.


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