CorePower Yoga

CorePower Yoga, based in Denver, Colorado, is the largest yoga studio chain in the United States with more than 220 locations across 22 states. In 2022, it opened seven new studios, with four new locations scheduled to open in the first quarter of 2023. The brand enrolled 170,000 new members in-studio in 2022, honing on its digital presence to continue to expand their reach. [1][2][3] The company was founded by Trevor Tice in 2002.[2][3] CorePower Yoga offers various formats of yoga, such as their signature C2 class, Yoga Sculpt, Hot Power Fusion, and occasional bootcamp style classes.

CorePower Yoga
TypePrivate
IndustryFitness
Founded2002 (2002)
FounderTrevor Tice
HeadquartersDenver, Colorado, U.S.
Number of locations
200 (2019)
Websitewww.corepoweryoga.com

In April 2019, a class action lawsuit was filed against the company by more than 1,500 employees, alleging gross underpayment of wages — the fourth such lawsuit against the company.[4]

As of January 2020, the company's new Chief Executive Officer (CEO) is Niki Leondakis.

References

  1. Hines, Alice (April 6, 2019). "Inside CorePower Yoga Teacher Training". The New York Times.
  2. "How CorePower Yoga Stretches Its Resources to Maximize Branding". Advertising Age. October 15, 2012. Retrieved September 18, 2015.
  3. "Get Ready for the Starbucks of Yoga". Inc. February 4, 2015.
  4. "CorePower, largest U.S. yoga chain, accused of underpaying instructors". CBS News. May 23, 2019. Retrieved October 2, 2019.
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