Cottonworld

Cottonworld is a clothing brand with 31 stores across India. Their head office is based in Mumbai. The brand's products are made from fabrics like cotton, linen, and viscose.[1]

Cottonworld
Type Private
Industry Textile
Founded 1987
Headquarters Gala -F, Sidhwa Estate, Old BMP Building,

Colaba, Mumbai MH IN 400005

Products Ready-made Garments

Cottonworld, Lekhraj Corp. Pvt. Ltd.
IndustryFashion
Founded1987
FounderLekhraj Brothers
Headquarters,
Area served
Worldwide
Key people
Lavin Lekhraj (Promoter)
Products
  • Men's Western Wear
  • Women's Western Wear
BrandsCottonworld
Websitecottonworld.net

History

Early history

Cottonworld traces its origins to 1987. After an idea to use excess fabric to make quality cotton shirts, the Lekhraj family established a garment export-manufacturing unit. The items were put on sale and sold quickly at a time when cotton clothing was not considered fashionable. The success prompted the family to open their first store with just a few garments on display.

Cottonworld is dedicated to natural clothing. Set up in Colaba, Mumbai, the brand has grown and spread its branches throughout the country with 31 stores across India, shifting from manufacturing to retail over time.

Indian Farmers

The increase in farmers’ suicides is the most tragic symptom of the survival crisis faced by Indian cotton farmers.[2] CVWOW 2030 aims to help Indian organic cotton farmers by using organic cotton and helping the community from proceeds through the sale of Happy T's.

Planet

By 2050, the world will consume three planets' worth of resources annually. To make a difference, they have committed to using recycled materials and sustainable fabrics, wherever possible.[3]

Made In India

From the production of clothes to the use of resources, factories, and supply chains are all made in India.

Initiatives and collaboration

Adopt A Tree campaign

Every garment at Cottonworld comes with a tag that is embedded with seeds.

Using eco-friendly tags for their clothing

Cottonworld works with El Rhino, a foundation dedicated to using elephant and rhino poop to produce handmade paper.

Eco handbags

Cottonworld introduced eco-chic reusable tote bags made of vintage bedsheets, replacing the standard plastic shopping handbags. These bags are made in affiliation with CRY foundation, an NGO working for the benefit of underprivileged children.

T-shirts for Being Human Foundation

Cottonworld teamed up with Being Human - the Salman Khan Foundation - to design T-shirts inspired by the foundation.

Products

Cottonworld stores have a wide range of men's and women's clothing, including ethnic wear and yoga wear for women.[4]

References

  1. "Cottonworld Clothing Store in Goregaon, Mumbai - Oberoi Mall". www.oberoimall.com. Retrieved 2022-10-17.
  2. Kannuri, Nanda Kishore; Jadhav, Sushrut (2021-10-02). "Cultivating distress: cotton, caste and farmer suicides in India". Anthropology & Medicine. 28 (4): 558–575. doi:10.1080/13648470.2021.1993630. ISSN 1364-8470. PMC 8734467. PMID 34730036.
  3. "WWF report: By 2050 we will need 3 planets". UPI. Retrieved 2022-12-01.
  4. "Cottonworld: Natural Cotton & Linen Clothes for Men & Women in India". Cottonworld. Retrieved 2022-12-01.

Adopt a Tree Campaign

Initiatives

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