Designit

Designit (imperative mood, meaning 'design it' and pronounced 'dɪˈzʌɪn ɪt') is an international strategic design firm founded in Aarhus, Denmark, in 1991 by Anders Geert Jensen and Mikal Hallstrup. In 1994, David Fellah joined the company as equal partner. Designit headquarters is located in Copenhagen, Denmark, with 17 offices in Aarhus, Barcelona, Bengaluru, Berlin, Stockholm, Sydney, Lima, London, Madrid, Medellín, Munich, Oslo, San Francisco, Tel Aviv, Tokyo and New York City.[2]

Designit
TypePublic
IndustryDesign firm
Founded1991 (1991)
FounderMikal Hallstrup (President)
Headquarters
Copenhagen
,
Denmark
Key people
Nic Parmaksizian (Global Chief Executive Officer)

James Pickett (Global Chief Operating Officer)

Rishabh Khemka (Global Chief Financial Officer)
Number of employees
700+ (2022)[1]
Websitedesignit.com

Designit offers integrated strategic design and innovation services, including product design, service design, and experience design, with an emphasis on mobile and digital media. The company recently expanded its services to include consulting in business design.

Designit's employees work in cross-disciplinary teams, involving clients and end-users in the design process. Designit works in various sectors, including healthcare, finance, IT, telecommunications, automotive and consumer goods.

Designit's work has received more than 100 design awards, including International Forum Design awards (iF),[3] Red Dot and Red Dot Gold, and GOOD design awards.[4]

In July 2015, Designit was sold to an Indian major IT firm Wipro for a reported 635 DKK million (USD94 million).[5][6]

References
  1. "Wipro Digital to Expand Asia Pacific Design Capabilities in Australia". businesswire.com. December 11, 2018.
  2. "Designit, a Wipro company, Announces Opening of Flagship New York City Office & Membership in Partnership for New York City". 2016-05-19.
  3. "iF - International Forum Design Hannover: Homepage > Ranking > Ranking tables". Ifdesign.de. Archived from the original on 2014-05-24. Retrieved 2014-05-17.
  4. "Designit | Winner's Exhibition | iF ONLINE EXHIBITION". Exhibition.ifdesign.de. 2011-03-28. Archived from the original on 2014-05-17. Retrieved 2014-05-17.
  5. af Mads William Biener. "Scorer kassen: Dansk selskab solgt til indisk virksomhed - TV 2" (in Danish). Nyhederne.tv2.dk. Retrieved 2018-08-01.
  6. "Wipro acquires Danish design firm for Rs 594cr - Gadgets Now". Gadget Now.
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