Destination image

Destination image is one of the most popular research topics in the tourism academic literature.[1] For any given travel situation, consumers are spoilt by choice of available destinations, and the images held of destination play a critical role in purchase decisions. Destination image therefore plays a major role in the competitiveness of travel destinations.

For major reviews on the destination image literature see [2][3][4][5][6]

References
  1. Pike, Steven; Page, Stephen (2014). "Destination marketing organizations and destination marketing: A narrative analysis of the literature" (PDF). Tourism Management. 41: 202–227. doi:10.1016/j.tourman.2013.09.009. hdl:2299/20103. S2CID 154532664.
  2. Chon, Kaye (1990). "The role of destination image in tourism: A review and discussion". The Tourist Review. 45 (2): 2–9. doi:10.1108/eb058040. S2CID 56073443.
  3. Pike, Steven (2002). "Destination image analysis: A review of 142 papers from 1973-2000" (PDF). Tourism Management. 23 (5): 541–549. doi:10.1016/S0261-5177(02)00005-5.
  4. Tasci, Aslie; Gartner, William; Cavusgil, S (2007). "Conceptualization and operationalization of destination image". Journal of Hospitality & Tourism Research. 31 (2): 194–223. doi:10.1177/1096348006297290. S2CID 154488851.
  5. Stepchenkova, S; Mills, J (2010). "Destination image: A meta-analysis of 2000-2007 research". Journal of Hospitality Marketing & Management. 19 (6): 575–609. doi:10.1080/19368623.2010.493071. S2CID 167894329.
  6. Pike, Steven (2016). Destination Marketing Essentials (Second ed.). Oxford: Routledge. ISBN 978-1-138-91290-8.
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