Ducal (cigarette)

Ducal was founded in 1969 by Landewyck Tobacco in response to the price war. This price war emerged around the 1960s in the cigarette market, when smokers were opting for filtered and king-size 25-pack cigarettes instead of the traditional 20-packs.[3]

Various advertisements were made for Ducal, such as ashtrays, billboards, and advertising pins.[4][5][6]

In 2014, two young e-cigarette businessmen named their product "Ducal", similar to the traditional cigarette brand. Currently, Ducal is protected under class 34 of the International Classification of Goods and Services, namely that of tobacco and smokers. However, the same law also falls under the field in which the electronic cigarette sits. As of January 2018, a judge has yet to decide whether or not the name is a breach of the brand protection law.[7]

The brand is mainly sold in Luxembourg, but it was or still is sold in Belgium, Netherlands (as rolling tobacco), Germany and Peru.[2][8][9][10]

• Tobacco smoking