Eito (musician)

Eito Takahashi (高橋 瑛人, born June 3, 1997), who is simply known as Eito, is a Japanese singer and songwriter. He rose to prominence when his debut single "Kōsui" became a viral hit on the social media app TikTok in early 2020 before climbing the Billboard Japan Hot 100 to number one and charting on the Billboard Global Excl. U.S. by September of the same year.[1][2]

Eito
瑛人
Born
Eito Takahashi (高橋 瑛人)

(1997-06-03) June 3, 1997
Asahi-ku, Yokohama, Kanagawa, Japan
Occupations
  • Singer
  • songwriter
Years active2019–present
Musical career
Genres
Instrument(s)
  • Vocals
  • guitar
Labels
Websiteeitoofficial.com

"Kōsui" stayed on the top ten on the Billboard Japan Hot 100 for 27 consecutive weeks and has streamed over 200 million plays.[3][4] Following the success of "Kōsui", Eito got a recording contract with A.S.A.B and management contract with Setsuna International.[5] In 2020, "Kōsui" earned Eito the 2020 MTV Video Music Awards Japan for MTV Breakthrough Song and the 62nd Japan Record Awards for Excellent Work.[6][7] In January 2021, Eito released his debut album, titled, Sukkarakan, which spawned three further singles, "Hip Hop wa Utaenai", "Right Now", and "Happiness".[8]

In December 2020, Eito released a Cody Chesnutt cover, "Ai ni Michita Sekai (Parting Ways)", for the Japanese version of the 2020 film Soul. He also made a cameo appearance in the film as a street singer with a guitar.[9] In February 2021, it was announced that Eito would perform a theme song for the Japanese version of the 2021 film Tom & Jerry, "Piece of Cake".[10]

Early life

Eito was born in Asahi-ku, Yokohama, Kanagawa.[11] He has two older brothers. His parents got divorced when he was a second year student.

Career

2016–2019: Career beginnings

In 2016, Eito attended the music school Mesar Haus in Meguro, Tokyo, where he met his musical mentor and singer-and-songwriter, Rung Hyang.[12] Although he quit the school, the singer continued to make new musical materials, and eventually self-released his debut single, "Kōsui" in April 2019.

2020–2021: Sukkarakan

In January 2020, Eito released two singles, "Hip Hop wa Utaenai" and "Singer-Songwriter no Kanojo", both of which had a minor success, only entering the Spotify Japan Viral and iTunes Japan charts.[13] Since the late 2019, "Kōsui" slowly gained populatiry on the social video sharing app TikTok, where the users posted their cover videos of the song. The song eventually entered the Billboard Japan Hot 100 at number 34 in May 2020.[3] The song topped the chart two weeks later and stayed within top ten on the charts for 27 consecutive weeks. The cover videos by the Japanese celebrities boosted its popularity, such as Shingo Katori, Misako Uno, and Chocolate Planet.[14] On 24 July 2020, the singer made his first television appearance at Music Station, performing "Kōsui". The song earned him multiple awards, including 2020 MTV Video Music Awards Japan and 62nd Japan Record Awards.[6][7] As of December 2020, the song has accumulated more than 200 million streaming plays and sold over 100,000 digital copies.[4]

Following the success of "Kōsui", Eito got a recording contract with A.S.A.B and management contract with Setsuna International.[5] In October 2020, the singer released his first single on A.S.A.B, "Right Now".[5] In the same month, Eito covered Miliyah Kato's song, "Love Forever" with Yama, which was included on Kato's tribute album Inspire (2020).[15] In November 2020, Eito released a cover of AI's "Happiness", which served as the 2020 winter campaign song for Coca-Cola.[16] In December 2020, Eito released a Cody Chesnutt cover, "Ai ni Michita Sekai (Parting Ways)", for the Japanese version of the 2020 film Soul.[9] On 31 December 2020, Eito performed "Kōsui" at the 71st NHK Kōhaku Uta Gassen.[17]

In January 2021, Eito released his debut studio album, Sukkarakan.[8] The album peaked at number nine on the Billboard Japan Hot Albums and number eleven on the Oricon Weekly Albums.[18][19] In the same month, he provided his vocals to Monkey Majik's "Believe" for their seventh compilation album, 20th Anniversary Best Kachōfūgetsu.[20] In February 2021, the singer embarked on his first national concert tour, Together Sukkarakan.[21] In the same month, it was announced that his song, "Piece of Cake" would serve as the theme song for the Japanese version of the 2021 film Tom & Jerry.[10]

2022–present: 1 or 8

Artistry and musical influences

Eito is known for writing his songs in the free improvisation sessions and reflects his personal experiences on his music. He performed the improvised songs during his first concert tour, Together Sukkarakan. Eito has named Shota Shimizu, Tee, Dai Hirai, and Shōnan no Kaze as his musical influences.[22]

Awards and nominations
Year Award Category Work Result Ref.
2020 2020 MTV Video Music Awards Japan MTV Breakthrough Song "Kōsui" Won [6]
GQ Men of the Year Breakthrough Song of the Year [23]
Line News Awards 2020 Buzzed Idol/Artist Himself [24]
62nd Japan Record Awards Excellent Work Award "Kōsui" [7]
Grand Prix Nominated
2021 Space Shower Music Awards 2021 Best Breakthrough Artist Himself [25]
People's Choice

Discography

Studio albums
List of studio albums, with selected details and chart positions
Title Album details Peak chart positions
JPN
Hot
[18]		 JPN
CD
[19]
Sukkarakan
  • Released: January 1, 2021
  • Label: A.S.A.B
  • Formats: CD, Digital download, streaming
 911
1 or 8
  • Released: March 16, 2022
  • Label: A.S.A.B
  • Formats: CD, Digital download, streaming
 —140

Extended plays
Title Album details
Kōsui
  • Released: April 21, 2019
  • Label: Self-released
  • Formats: CD, Digital download, streaming

As lead artist
Title Year Peak chart positions Album
JPN
Hot		 Glo.
Excl.
U.S.
[2]
"Kōsui" 2019 172 Sukkarakan
"Hip Hop wa Utaenai" 2020 ——
"Singer-Songwriter no Kanojo" —— Non-album single
"Right Now" —— Sukkarakan
"Happiness" ——
"Piece of Cake" 2021 —— 1 or 8
"Sōji" ——
"Kazetabi" ——
"Daiseikai" ——
"Ha Hi Fu He Ho" 2022 ——
"Mō 3ji" ——
"Kōsui" (Thai Ver.) —— TBA
"Just a Life" (featuring Stamp) ——
Title Year Album
"Sugar"
(DJ Chari & DJ Tatsuki featuring Eito)		 2021 TBA

Promotional singles
Title Year Album
"Boku wa Baka" 2020 Sukkarakan
"Chest"
"Ai ni Michita Sekai (Parting Ways)" Non-album single
"Happy ni Nareyo" Sukkarakan
"Saiai" 2022 1 or 8

Guest appearances
List of non-single guest appearances, showing other artist(s), year released and album name
Title Year Other artist(s) Album
"Love Forever" 2020 Yama Inspire
"Believe" 2021 Monkey Majik 20th Anniversary Best Kachōfūgetsu

Music videos
Title Year Director
As lead artist
"Kōsui" 2019 Keita Inaba
"Hip Hop wa Utaenai" 2020
"Right Now" Hidenobu Tanabe
"Boku wa Baka" Takatoshi Tsuchiya
"Happy ni Nareyo" 2021 Shuichi Bamba
"Chest"
As featured artist
"Believe"
(Monkey Majik featuring Eito)		 2021 Havit Art Studio

Filmography
Films roles
YearTitleRolesNotesRef.
2020 Soul Street singer Japanese voice-dub [9]
Television roles
YearTitleRolesNotesRef.
2020 Mezamashi TV Himself (monthly presenter) Breakfast television program [26]
2021 Jonetsu-Tairiku Himself Documentary [27]

Tours

Headlining
  • Together Sukkarakan (2021)[21]

References
  1. "【ビルボード】瑛人「香水」、ヒゲダンとYOASOBIを抑え自身初の総合首位獲得". Billboard Japan. May 20, 2020. Retrieved February 28, 2021.
  2. "Billboard Global Excl. US". Billboard. October 17, 2020. Retrieved February 28, 2021.
  3. "香水 / 瑛人 CHART insight". Billboard Japan. Retrieved February 28, 2021.
  4. "瑛人「香水」ストリーミング累計2億回再生を突破". Billboard Japan. December 2, 2020. Retrieved February 28, 2021.
  5. "瑛人「ライナウ」インタビュー". 音楽ナタリー. Retrieved February 28, 2021.
  6. "【MTV VMAJ】瑛人「香水」MVがBreakthrough賞 最も話題を集めた楽曲に選出「信じられない…」". Oricon. Retrieved February 28, 2021.
  7. "瑛人メガネ姿「香水」ネット上「かわいい！」の声". 日刊スポーツ. December 30, 2020. Retrieved February 28, 2021.
  8. "瑛人 1stアルバム 『すっからかん』 特典は「あの香水のミニボトル」！2021年1月1日(金)発売！". HMV. December 25, 2020. Retrieved February 28, 2021.
  9. "瑛人、ピクサー最新作『ソウルフル・ワールド』にてミュージシャン役で声優初挑戦、主人公らに影響を与える歌唱シーンも解禁". eplus. December 18, 2020. Retrieved February 28, 2021.
  10. "瑛人「トムとジェリー」主題歌でラップに挑戦、本編映像＆パントビスコのイラスト入りMV公開". 音楽ナタリー. February 26, 2021. Retrieved February 28, 2021.
  11. "瑛人のプロフィール". Excite.
  12. "瑛人に作曲を教えたルンヒャン、最新EPより「Fall」MV公開". Barks. September 17, 2020. Retrieved February 28, 2021.
  13. "瑛人、TikTok発のヒットでバイラルチャート常連に シンプルなサウンドで際立つ、時代の真ん中を射抜く言葉". RealSound. May 12, 2020. Retrieved February 28, 2021.
  14. "瑛人：紅白歌合戦に初出場 香取慎吾、チョコプラ、AAA宇野実彩子らもカバーした「香水」が話題". Mantan Web. November 16, 2020. Retrieved February 28, 2021.
  15. "加藤ミリヤ＆清水翔太「Love Forever」を瑛人＆yamaが歌唱。川谷絵音が楽曲プロデュース". Barks. October 7, 2020. Retrieved February 28, 2021.
  16. "瑛人、「コカ･コーラ」ウィンターキャンペーン2020TVCMで「ハピネス」カバーを披露". Barks. October 26, 2020. Retrieved February 28, 2021.
  17. "クズ・バカに込めた瑛人の本音 紅白出場後の抱負語る". 朝日新聞デジタル. January 3, 2021. Retrieved February 28, 2021.
  18. "Billboard Japan Hot Albums". Billboard. Retrieved February 27, 2021.
  19. "瑛人の作品". Oricon. Retrieved February 27, 2021.
  20. "MONKEY MAJIK×瑛人、コラボ曲「Believe」オフショットリリックビデオ公開". BARKS. January 21, 2021. Retrieved February 28, 2021.
  21. "瑛人の初ワンマンツアーがピースフルに終幕！すべてを詰め込んだ大切な曲たちをしっかりファンに届ける". 音楽ナタリー. February 27, 2021. Retrieved February 28, 2021.
  22. "シングルマザーの母に歌を捧げた小4は、13年後に大ヒット歌手になった". Buzzfeed Japan. August 25, 2020. Retrieved February 28, 2021.
  23. "瑛人がブレイクスルー・ソング・オブ・ザ・イヤー賞を受賞！──2020年「GQ MEN OF THE YEAR 2020」発表！". GQ JAPAN. November 23, 2020. Retrieved February 28, 2021.
  24. "瑛人「LINE NEWS AWARDS」表彰式で「香水」歌唱、横浜流星も今年を表す漢字発表". 音楽ナタリー. December 16, 2020. Retrieved February 28, 2021.
  25. "「SPACE SHOWER MUSIC AWARDS 2021」開催決定！2020年ミュージックシーンに多大なる影響を与えた8部門・各賞の豪華ノミネーションを発表". PR TIMES. February 1, 2021. Retrieved February 28, 2021.
  26. "瑛人：「一発屋と言われることもビビってない」 「香水」ヒットの心境明かす 「情熱大陸」きょう放送". HMV. January 10, 2021. Retrieved February 28, 2021.
  27. "瑛人「めざましテレビ」でプレゼンターに挑戦、好きなコーナーは「きょうのわんこ」". HMV. November 25, 2020. Retrieved February 28, 2021.
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