face2face (software)

Face2face is a proprietary proximity-based mobile application developed by Proximate Global Inc.[1] It allows users to privately identify when members of their social networks are within close proximity.[2][3]

Original author(s)Proximate Global Inc.
Initial releaseJuly 2010 (2010-07)
Stable release
1.5.2.35
Size6.9 MB
Available inEnglish
Typesocial networking
Websitewww.face2face.ws

Face2face was launched in July 2010[1] for smartphones, including the iPhone, BlackBerry, Android, and many J2ME-compatible devices.[4][5] Face2face does not reveal precise location coordinates, although its technology gathers the data.

The app was downloaded 10,000 times within its first month of launch.[6]

Privacy and security

Face2face compiles data from existing online social and business networks, including Facebook, LinkedIn, MySpace, and Twitter.[7]

Responding to growing concerns about location-based apps revealing too much information about a user's whereabouts, face2face incorporates "reciprocal sharing functionality" so that only users who make themselves known to each other are sharing their location data.[3][8]

Awards

Face2face earned Mashable's "Spark of Genius" award in July 2010.[2]

References

  1. "Proximate Global Introduces face2face". New York: PR Newswire. 2010-07-08. Retrieved 2010-09-19.
  2. Jennifer Van Grove (2010-07-10). "Mobile App Pinpoints Nearby Facebook and Twitter Friends". Mashable. Retrieved 2010-09-19.
  3. Naone, Erica (2010-07-26). "App Lets You Know When Friends Are Nearby". Technology Review. MIT. Retrieved 2010-09-19.
  4. JP Manninen (2010-07-08). "Face2face Brings Privacy to Location by Approximating Friends' Whereabouts". Venture Beat. The New York Times. Retrieved 2010-09-19.
  5. Olivia Solon (2010-07-26). "Proximity-based 'Face2face' app assuages privacy fears". Wired.co.uk. Archived from the original on 2010-09-29. Retrieved 2010-09-19.
  6. "Mobile location and privacy in one network: Face2Face". GoMo News. 2010-08-10. Archived from the original on 2010-08-19. Retrieved 2010-09-19.
  7. "Face2face consolidates Facebook, LinkedIn, Twitter and MySpace on a single platform". Intomobile.com. 2010-07-29. Retrieved 2010-09-19.
  8. "FAQs". Face2face.ws. Proximate Global Inc. Retrieved 2010-09-19.
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