Figueroa Mountain Brewing Company

Figueroa Mountain Brewing Company is an American brewing company based in Buellton, California. Founded in 2010 by Jaime and Jim Dietenhofer, the company grew rapidly during the subsequent decade, opening multiple tasting rooms across Southern California. By 2019, the company was producing 23,145 barrels of beer annually and winning medals in industry competitions. In 2020 however, the company declared bankruptcy and, as of October 2022, is undergoing reorganization in bankruptcy.

Figueroa Mountain Brewing Company
IndustryAlcoholic beverage
FoundedNovember 2010 (2010-11)
FounderJaime Dietenhofer, Jim Dietenhofer
Headquarters
Buellton, California
,
United States
Number of locations
5[1]
Area served
Southern California
ProductsBeer
Websitewww.figmtnbrew.com

History
Taproom at Figueroa Mountain Brewing Co. in Buellton.

The company opened for business over Thanksgiving weekend in 2010.[2] Father and son duo, Jaime and Jim Dietenhofer opened the brewery in a converted warehouse in Buellton, California, that housed the company's brewing operations and a small taproom.[2] Jason Courtney served as the company's first brewmaster.[2] The company, drawing inspiration from the surrounding landscape, named itself after the local Figueroa Mountain and named its beers for characteristics of the surrounding region.[2]

In 2013, the company opened its first expansion with a second taproom in Santa Barbara, California.[3] Further expansions followed with taprooms in Los Olivos, California, and Santa Maria, California, in 2014[4][5] and Arroyo Grande, California, and Westlake Village, California, in 2015.[6][7]

By 2017, the company claimed to be brewing beer "around the clock — 22 and a half hours every day — to keep up with demand."[8]

In 2019, the company announced a collaboration with Dean Norris related to his portrayal of the fictional character Hank Schrader in the popular television series Breaking Bad.[9][10]

By the end of 2019, the company was reportedly producing 23,145 barrels of beer annually and expected to produce up to 27,000 barrels by 2022.[11] On October 5, 2020, however, the company announced that it had filed for Chapter 11 bankruptcy, citing the challenges of the COVID-19 pandemic and that it intended to reorganize and continue operating the business post-bankruptcy.[11][12] As of June 2022, the company remains in bankruptcy.[13][14]

In June 2022, the company announced that it was acquiring new taprooms in West Los Angeles, Westwood, Echo Park, and Sherman Oaks.[15][16]

Products

The company has launched dozens of beers spanning a wide range of styles.[17] As of April 2021, the company's most popular beers include:

  • Danish Red Lager
  • Davy Brown Ale
  • Hoppy Poppy IPA
  • Hurricane Deck DIPA
  • Lizard's Mouth IIPA
  • Paradise Road Pilsner
  • Stagecoach Stout

The company had received a number of awards for its beers,[18] including a gold medal at the 2014 Great American Beer Festival, the world's largest commercial beer competition for U.S. beers.[19][20]

References
  1. "Taprooms". www.figmtnbrew.com. Retrieved 2021-04-21.
  2. Kettmann, Matt (January 1, 2011). "Beer Paradise in Wine Country". The Santa Barbara Independent. Retrieved April 21, 2021.
  3. Comingore, Aly (June 5, 2013). "Figueroa Mountain Brewing Co. Opens in the Funk Zone". The Santa Barbara Independent. Retrieved April 21, 2021.
  4. Kettmann, Matt (June 19, 2014). "Figueroa Mountain Lizard's Mouth". The Santa Barbara Independent. Retrieved April 21, 2021.
  5. Sell, Wendy. "Figueroa Mountain Brewery sets up shop in Santa Maria and soon in Arroyo Grande". The Santa Maria Sun. Retrieved April 21, 2021.
  6. Ames, Danielle (July 10, 2015). "Figueroa Mountain Brewing Co. opens taproom in Arroyo Grande". The San Luis Obispo Tribune. Retrieved April 21, 2021.
  7. "Figueroa Mountain Brewing Co. Taproom Opening Friday, December 11th in Westlake Village". Conejo Valley Guide | Conejo Valley Events. 3 December 2015. Retrieved 2021-04-21.
  8. Molina, Joshua (December 7, 2017). "BizHawk: Epic Purchases Telegraph Brewery; Figueroa Mountain Plans Expansion". NoozHawk. Retrieved April 21, 2021.
  9. Archana, KC (March 28, 2019). "Good News For Breaking Bad Fans, Fictional Schraderbrau Beer Might Soon Become A Real Thing". India Times. Retrieved April 21, 2021.
  10. Erickson, Nate (2019-03-21). "Schraderbräu Was an Obscure 'Breaking Bad' Reference. Now It's a Real-Life Beer". Esquire. Retrieved 2021-04-21.
  11. Mercado, Jorge (October 5, 2020). "Figueroa Mountain Brewing announces Chapter 11 bankruptcy filing". Pacific Coast Business Times. Retrieved April 21, 2021.
  12. Harris, Mike. "Figueroa Mountain Brewing Co. files for bankruptcy, citing business challenges of COVID-19". Ventura County Star. Retrieved 2021-04-21.
  13. Mercado, Jorge (April 9, 2021). "More conflict on tap in Figueroa Mountain's bankruptcy". Pacific Coast Business Times. Retrieved April 21, 2021.
  14. "Secured Lender's Credit Bid Right in Bankruptcy Sale Denied". JD Supra. Retrieved 2022-04-21.
  15. "An old-school Eagle Rock restaurant is now stylish aperitivo bar Capri Club". Los Angeles Times. 2022-06-22. Retrieved 2022-06-23.
  16. Zehnder, Katherine (2022-06-22). "Figueroa Mountain's new venture". Santa Barbara News-Press. Retrieved 2022-06-23.
  17. "All Beers". www.figmtnbrew.com. Archived from the original on 2021-04-21. Retrieved 2021-04-21.
  18. "Awards". www.figmtnbrew.com. Retrieved 2021-04-21.
  19. Kettmann, Matt (October 9, 2014). "GABF Honors for Central Coast Breweries". The Santa Barbara Independent. Retrieved April 21, 2021.
  20. Andre, Lisa (October 12, 2019). "Fig Mountain Brew's 'Hoppy Poppy' recognized at world's largest beer fest". Lompoc Record. Retrieved April 21, 2021.

34°36′38.3″N 120°12′08.4″W

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