Fitness (magazine)

Fitness is a United States-based women's magazine, focusing on health, exercise, and nutrition. It is owned and published by the Dotdash Meredith (formerly Meredith Corporation). The editor-in-chief of Fitness is Betty Wong.[2]

Fitness
Logo for Fitness.
Cover of the January 2015 issue of Fitness featuring Demi Lovato
Editor-in-ChiefBetty Wong
CategoriesFitness
Health
Lifestyle
Frequency10 / year
PublisherLee Slattery
Total circulation
(2011)
1,501,244[1]
First issue1992
Final issueApril 2015 (print)
CompanyDotdash Meredith
CountryUnited States
Based inNew York City
LanguageAmerican English
Websitewww.fitnessmagazine.com
ISSN1060-9237

History

Fitness was launched in 1992,[3] and was acquired by the Meredith Corporation from Bertelsmann's Gruner + Jahr in 2005.[4] In 2005, Fitness also launched its web presence, giving readers separate online resources for fitness and health tips alongside the magazine's monthly editorial content.[5] Betty Wong became Editor-in-Chief in September 2008, incorporating several changes to the magazine, creating several new columns and features.[2][6] In 2009, Fitness posted significant ad page gains according to the Publishers Information Bureau, increasing by 18.4% when overall magazine publishers' counts were down 27.9% industry-wide.[2][7] It was recognized for several awards, having been awarded "Most Improved Publication" and best "How-To/Instructional" feature in minOnline's Editorial and Design Awards.[8]

On January 28, 2015, it was reported that Meredith Corp. would acquire Shape Magazine which would be merged with Fitness magazine in May 2015.[9] The Fitness website would continue to operate.[10][11]

Features

Fitness editorial content centers largely on exercise, nutrition, health, and beauty. Fitness also conducts several real-world fitness and health-themed events to promote its brand and raise money for charity, including the Mind, Body, Spirit Games and a half-marathon in conjunction with fellow Meredith publication More magazine.[2][12][13]

References

  1. "eCirc for Consumer Magazines". Audit Bureau of Circulations. June 30, 2011. Retrieved December 1, 2011.
  2. Jason Fell (July 14, 2009), "PIB: Meredith's Fitness Reports Biggest Ad Page Gain Through the First Half", Folio Magazine, retrieved November 16, 2009
  3. "Magazines in Alphabetical Order". Radcliffe Institute. Retrieved October 19, 2015.
  4. Schein, Amy (November 10, 2009). "Hoover's Company Records - Meredith Corporation". Hoover's, Inc. Retrieved November 16, 2009.
  5. Khicha, Preeti (February 4, 2008). "Fitness Magazine balanced". Brandchannel. Archived from the original on June 28, 2010. Retrieved November 17, 2009.
  6. Smith, Steve (September 26, 2008), Fitness EIC Denise Brodey Replaced By Betty Wong, retrieved November 16, 2009
  7. Smith, Steve (July 12, 2009), Free Fall: 2009 Ad Pages Drop 28%, retrieved December 3, 2009
  8. Smith, Steve (November 18, 2009), min's Editorial & Design Awards, retrieved December 3, 2009
  9. Michael Sebastian (January 28, 2015). "Meredith to Acquire Shape Magazine from American Media". AdAge. Retrieved February 6, 2016.
  10. Tess Stynes, Wall Street Journal.Meredith to Acquire Shape Magazine Brand. January 28, 2015. Retrieved January 29, 2015.
  11. Bill Mickey (January 28, 2015). "Meredith Buys Shape From AMI for $60 Million". Folio. Retrieved March 9, 2015.
  12. Chalese Leven (September 25, 2009), FITNESS Holds Family Fun Fest, retrieved November 16, 2009
  13. More/Fitness Runs for Empowerment, April 29, 2009, retrieved November 16, 2009


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