Fitrat (TV series)

Fitrat (Urdu: فطرت, lit. 'Nature') is a Pakistani romantic drama soap television series, produced by Abdullah Kadwani and Asad Qureshi under the banner of 7th Sky Entertainment. It premiered on Geo Entertainment from 2 November 2020 to 30 January 2021.[1] It is directed by Asad Jabal[2] and written by Nuzhat Saman. It is digitally available on YouTube and in some countries on VIU App.

Fitrat
GenreRomance
Mystery
Written byNuzhat Saman
Directed byAsad Jabal
StarringSaboor Aly
Ali Abbas
Mirza Zain Baig
Zubab Rana
Country of originPakistan
Original languageUrdu
No. of seasons1
No. of episodes93
Production
ProducersAbdullah Kadwani
Asad Qureshi
Running time37-39 minutes
Production company7th Sky Entertainment
Release
Original networkGeo Entertainment
Original release2 November 2020 (2020-11-02) –
30 January 2021 (2021-01-30)

Plot

Fariya finds her way out of hardship through shortcuts. Her widowed mother, too, finds a distraction from hardship. Surprisingly, Fariya's other two siblings, Rafiya and Haris, are poles apart when it comes to pursuing success as they choose to work their way up through honest means. When Fariya's extramarital affair is no longer hidden from her employer-turned-husband Shahbaz, she sets out in quest of another target. She crosses paths with Arbaaz and later finds that there is so much she can use against Shahbaz after marrying his younger brother.[3]

Cast

Soundtrack

The original soundtrack O Zalim was sung by Sahir Ali Bagga and Aima Baig. Composed by Bagga himself, the lyrics were written by Muhammad Mujtaba.

Fitrat
Soundtrack album by
Sahir Ali Bagga
Aima Baig
GenreTheme song
LanguageUrdu
Label7th Sky Entertainment
External audio
audio icon "Fitrat" on SoundCloud

Broadcast

The drama serial premiered on 2 November by replacing Uraan and aired an hour episode daily on Geo Entertainment. Since the series was getting recognition among the viewers, the channel often began to air mega episodes of two hours either on Wednesday or Tuesday.

Production

The project was announced by the director Asad Jabal in early 2020 who has previously directed Mera Rab Waris for the same channel.[6]

It marked the fourth on-screen appearance of Saboor Aly with Ali Abbas after Naqab Zan, Haqeeqat, and Tum Ho Wajah while it was the second with Zubab Rana after Mere Khudaya. Abbas and Rana also appeared in Rishtay Biktay Hain.

PEMRA's notice

The serial received a notice from PEMRA for showing inappropriate dialogues and content in mid-December 2020.[7]

Reception

The serial got recognition among critics as well as audiences. The role of Saboor Aly received positive reviews from the critics.[8] It maintained high TRP's throughout its run and was among the top dramas in TRP's chart. Due to its popularity, the serial was re-run on the same channel shortly after its end.

Awards and nominations
YearAwardsCategoryRecipientResultRef
9 October 2021 Lux Style Awards Best Female Actor - Viewer's choice Saboor Aly Nominated [9]
Best Original Soundtrack Sahir Ali Bagga and Aima Baig, composed by Sahir Ali Bagga Nominated

References
  1. "Fitrat: Is The New Saboor Aly Drama another Jalan in the making?". FUCHSIA. 2 November 2020. Retrieved 26 December 2020.
  2. "Geo TV set to launch 7th Sky Entertainment's 'Fitrat'". www.bizasialive.com. 30 November 2020. Retrieved 26 December 2020.
  3. "Fitrat Episode, Fitrat Drama Cast, Fitrat Schedule, Fitrat OST". harpalgeo.tv. Retrieved 26 December 2020.
  4. Shirazi, Maria. "Touching base with Mirza Zain Baig". www.thenews.com.pk. Retrieved 26 December 2020.
  5. Shirazi, Maria. "Catching up with Zubab Rana". www.thenews.com.pk. Retrieved 26 December 2020.
  6. "Asad Jabal announces the title of his upcoming serial". Daily Times (Pakistan). 20 January 2020. Retrieved 26 December 2020.
  7. "PEMRA tells Fitrat creators to avoid 'inappropriate dialogues'". Samaa TV. Retrieved 30 December 2020.
  8. "Saboor Aly surprises us with stellar performance in 'Fitrat'". lahoretimes.com.pk. 5 November 2020. Retrieved 30 December 2020.
  9. Images Staff (26 August 2021). "Lux Style Awards announces nominations for its 20th edition". Images. Retrieved 27 August 2021.
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