Floriade (Netherlands)

Floriade was an international exhibition and garden festival, held every 10 years in the Netherlands. All the Floriades were World Horticultural Expositions and they were listed as A1 category exhibitions by the International Association of Horticultural Producers[1] and hence recognised by the Bureau International des Expositions. The last event, Floriade 2022, was held in Almere.[2]

Visitors on "Big Spotters Hill" at Floriade 2002.

History

Prior to the Floriade in the Netherlands, flower and garden shows were called Flora Exhibitions held at Groenendaal park in Heemstede in 1925, 1935 and 1953, and earlier in 1910 in the Haarlemmerhout in Haarlem.[3] The first Floriade was held in Rotterdam in Het Park with the Euromast observation tower being erected to mark the event.[4]

Organization

The Floriade was coordinated by the Dutch Horticultural Council which was founded in 1908 and aims to strengthen the image of the Dutch horticulture and to promote exports. The Floriade's location varied and it was awarded to a city after a bidding phase.

Editions
FloriadeCityVenueDateEditionMotto
Floriade 1960RotterdamHet Park25 March – September 19601
Floriade 1972AmsterdamAmstelpark and Beatrixpark30 March – 1 October 19725
Floriade 1982AmsterdamGaasperpark8 April – 10 October 19829
Floriade 1992ZoetermeerRokkeveen9 April – 10 October 199213
Floriade 2002HaarlemmermeerHaarlemmermeerse Woods6 April – 20 October 200216Feel the art of nature
Floriade 2012VenloVenlo Greenpark6 April – 7 October 201219Be part of the theatre in nature; get closer to the quality of life.
Floriade 2022AlmereWeerwater14 April – 9 October 202223Growing Green Cities

Recent Floriades

1992 Zoetermeer

The 1992 Floriade was held in Zoetermeer and ran from 9 April to 10 October. The event was held on converted pasture outside the newtown of Zoetermeer, covered 168 acres and had participants from more than 20 countries.[5]

2002 Haarlemmermeer

The 2002 Floriade was held in Haarlemmermeer with a theme of Contribution of Horticulture in the quality of life in the 21st century. It ran from 5 April to 20 October, covered 65 ha and had 30 participating countries[6]

2012 Venlo Floriade

The Floriade 2012 was held from 5 April to 7 October 2012, in Venlo. The sixth Floriade and nineteenth AIPH world horticultural exposition, the Floriade spanned 66 acres and hosted 25 countries.

2022 Almere

The Floriade 2022 was held in Almere[2] with the masterplan designed by MVRDV.[7]

Further reading
  • Theokas, Andrew (2005). Grounds for Review: The Garden Festival in Urban Planning and Design. Liverpool University Press. ISBN 978-0-85323-539-2.

References
  1. "AIPH". AIPH. Archived from the original on 2013-09-27. Retrieved 2013-09-24.
  2. "Floriade Almere 2022" (in Dutch). Retrieved 2013-11-28.
  3. "Flora-archief".
  4. "History - Euromast". Retrieved 2014-06-04.
  5. Raver, Anne (1992-05-03). "At Floriade, Tulips Are Just a Start". The New York Times. Retrieved 2013-10-31.
  6. "2002 Haarlemmermeer - Netherlands". Archived from the original on 2015-01-03. Retrieved 2013-10-20.
  7. "MVRDV's Almere Plan Wins Floriade 2022 Competition". Bustler. 2012-09-25.
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