WonderHowTo

WonderHowTo is a community-developed instructional video guide website launched on January 30, 2008.[2] WonderHowTo acts as both a directory and search engine for how-to videos on the web. The free-access website is privately owned and operated by Wonder How To, Inc.

Wonder How To, Inc.
Type of businessPrivate
Type of site
Instructional video guide
FoundedSanta Monica, California
July 28, 2006[1]
HeadquartersSanta Monica, California
Key peopleStephen Chao,
Co-founder and CEO
Michael Goedecke,
Co-founder and Head of Product & Technology
Bryan Crow, CTO
URLwonderhowto.com
AdvertisingBanner ads
LaunchedJanuary 30, 2008[2]
Current statusActive

History

WonderHowTo was founded in 2006 by Stephen Chao and Michael Goedecke.[3] Backed by Cambridge, Massachusetts-based General Catalyst Partners,[4] WonderHowTo.com launched as the world's largest free how-to video resource with almost 90,000 entries, hitting the 100,000th mark in less than two months.[3]

By March 2008, the site's audience had grown to 300,000 monthly unique visitors and 800,000 by July (source: Google Analytics).[5] Partner Scripps Networks contributes instructional segments as well as handling advertising for the site.[6][7]

Employing both human and automated curation, the how-to supersite aggregates and organizes links to thousands of videos featured on other popular how-to video site publishers, as well as specialized collections of how-to video from niche-targeted sites and servers worldwide. WonderHowTo is headquartered in Santa Monica, California.[3]

Partners

On October 7, 2008, WonderHowTo signed a syndication partnership deal with VideoJug. Under the terms of the agreement, VideoJug will provide the video content to the website in return for licence fees and/or a cut of ad revenues.[8]

WonderHowTo Network

As of 2020, the WonderHowTo network comprises several web properties including WonderHowTo.com, GadgetHacks.com, Next.Reality.News and Null-Byte[9]

See also

References
  1. "Most Reliable Mobile App & Browser Testing Platform". BrowserStack. Retrieved March 17, 2019.
  2. "WonderHowTo seeks edge in crowded video field by uniting content from around the Web". thedeal.com. Retrieved March 17, 2019.
  3. "Reuters: WonderHowTo.Com Soars Past 100,000 How-To Video Mark". reuters.com. Archived from the original on September 26, 2008. Retrieved March 17, 2019.
  4. "DMW: How-to Video Site WonderHowTo.com Raises Funds". dmwmedia.com. Retrieved March 17, 2019.
  5. Semuels, Alana (August 10, 2008). "He aims to stand out, even behind the scenes". Retrieved March 17, 2019 – via LA Times.
  6. Barnes, Brooks (January 30, 2008). "TV Showman, Once Exiled, Returns With Video Site". The New York Times. Retrieved March 17, 2019.
  7. Staff, Edit (January 30, 2008). "How To Video Site WonderHowTo Raises First Round; Chao's Return". gigaom.com. Retrieved March 17, 2019.
  8. VideoJug signs five content syndication deals
  9. "Welcome to the WonderHowTo Network". WonderHowTo.com.
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