Helena Helmersson

Helena Helmersson (born 1973) is a Swedish business executive. Since 2010, she has been head of sustainability at the Swedish retail clothing company H&M,[1] and since 2020 she has been its CEO.[2]

Helena Helmersson in 2014

Biography

Born in Skellefteå in the north of Sweden she grew up with her family (her parents and two sisters), Helmersson graduated with a master's degree in international business administration at the Umeå School of Business and Economics in 1997.[1] On joining H&M in 1997, she became a section manager in the buying office before she went to Dhaka, Bangladesh in 2007 where she was H&M's production manager. After a further period serving as their department manager for underwear production in Hong Kong until 2010 when she returned to Stockholm to be manager for social responsibility and supply.[3][4]

She was appointed CEO of H&M on 30th January, 2020. Helmersson's current responsibilities cover the improvement of the social and environmental sustainability of supply, contributing to H&M's sustainability strategy which was initially implemented in the 1990s.[5]

On 5 March 2014, Helmersson was elected Sweden's "Most Powerful Woman in Business" by the weekly business magazine Veckans Affärer.[1]

References

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