Hymn for the Weekend

"Hymn for the Weekend" is a single by the British rock band Coldplay from their seventh studio album A Head Full of Dreams (2015), featuring uncredited vocals from American singer Beyoncé. It was written by the band's members (Guy Berryman, Jonny Buckland, Will Champion, and Chris Martin), while the production was handled by Rik Simpson, Avicii, Digital Divide, and Stargate. An indie R&B track, the single's music video showcases the culture of India.[2]

"Hymn for the Weekend"
Single by Coldplay
from the album A Head Full of Dreams
Released25 January 2016
Recorded2015
Genre
Length
  • 4:18 (album version)
  • 3:47 (radio edit)
Label
Songwriter(s)
Producer(s)
Coldplay singles chronology
"Adventure of a Lifetime"
(2015)		 "Hymn for the Weekend"
(2016)		 "Up&Up"
(2016)
Music video
"Hymn for the Weekend" on YouTube

"Hymn for the Weekend" reached number six on the UK Singles Chart and also reached the top twenty in countries such as Switzerland, Ireland, France, Sweden, Austria, Belgium, Italy and Spain. In the US, with the Seeb remix, the song reached number 25 on the US Billboard Hot 100.[3] A music video for the song was released on 29 January 2016 and features Coldplay in various cities in India, with Beyoncé performing in some scenes. It also featured Indian Bollywood actress Sonam Kapoor in a brief role.

Background

The song was debuted on Annie Mac's BBC radio show on 30 November 2015. According to Berryman, lead singer Chris Martin originally wanted the song to be a party song with the lyrics "drinks on me, drinks on me", but his bandmates didn't think that would go well with their fans. Martin's longtime friend Beyoncé was asked to sing on the song, and she accepted the request.[4]

Martin corroborated Berryman's story about the band protesting him singing, "Drinks on me, drinks on me" in an interview with The Wall Street Journal. According to Martin, the original kernel was that he "was listening to Flo Rida or something", and he thought, "it's such a shame that Coldplay could never have one of those late-night club songs, like "Turn Down for What". I thought I'd like to have a song called 'Drinks on Me' where you sit on the side of a club and buy everyone drinks because you're so fucking cool," Martin recalled. "I was chuckling about that, when this melody came, 'drinks on me, drinks on me', then the rest of the song came out. I presented it to the rest of the band and they said, 'We love this song, but there's no way you can sing "drinks on me."' So that changed into 'drink from me' and the idea of having an angelic person in your life. Then that turned into asking Beyoncé to sing on it."[5]

Composition

"Hymn for the Weekend" is written in the key of C minor set in a 4
4 time signature at a moderate tempo of 90 beats per minute.[6]

Critical reception

"Hymn for the Weekend" received generally positive reviews from critics. Jody Rosen of Billboard called it "the album's grooviest".[7] Helen Brown of The Daily Telegraph wrote: "Beyoncé makes more of her appearance on 'Hymn for the Weekend', bringing her chunky harmonies and no-nonsense brass section to a peppy little excursion into indie R&B which opens with a paradisiacal fanfare and finds Martin dropping out of his falsetto autopilot into a more raw voice."[1] Sarah Rodman of The Boston Globe wrote "... it's with the third track, 'Hymn for the Weekend', that the album truly lifts off on the wings of an angelic choir (including Beyoncé), a swaggering piano, and a euphoric, lightly funky track bolstering Martin's exclamations of feeling high."[8]

In a mixed review, Carl Williot of Idolator wrote, "The Beyoncé-assisted 'Hymn for the Weekend' almost equals (the album's) energy, but it lacks the drama of 'Princess of China'", adding, that as a track featuring Beyoncé "you'd expect a show-stopping moment." He concluded "the guys sound like total goobers trying to do the club swagger thing, like a drunk dad doing the rap dance du jour at a wedding."[9]

Music video

According to The Times of India, the music video was shot in October 2015 at various Indian cities including Worli Village, Mumbai, and Kolkata. The fort showcased at the start and in between is Fort Vasai in Vasai, Mumbai. Scenes were also shot at the Maratha Mandir theatre, which is known for showcasing a single film, Dilwale Dulhania Le Jayenge, for over 22 consecutive years. The video is themed on the Indian festival of Holi and was filmed by Ben Mor, being released on 29 January 2016.[10][11] It features Beyoncé and Indian actress Sonam Kapoor.[12] With 1.8 billion views on YouTube as of January 2023, "Hymn for the Weekend" is Coldplay's most-viewed video and the second-most featuring the band, behind the Chainsmokers' lyric video for "Something Just Like This". Luminate Data reported the song "had the most total combined audio and video streams globally in 2022",[13] with 35.9 million views coming from Canada,[13] and 434.5 million from the United States.[14]

In other media
See also: List of cover versions of Coldplay songs

On 22 November 2016, the song was made available as downloadable content for the music video game Rock Band 4.

Live performance

The song was performed for the first time during the 2016 Brit Awards on 24 February 2016.[15][16]

Track listing
Digital download
No.TitleLength
1."Hymn for the Weekend"4:18
Digital download (Radio Edit)
No.TitleLength
1."Hymn for the Weekend" (Radio Edit)4:00
Digital download (SeeB Remix)[17]
No.TitleLength
1."Hymn for the Weekend" (SeeB Remix)3:32
Only YouTube (Alan Walker Remix)
No.TitleLength
1."Hymn for the Weekend" (Alan Walker Remix)3:50

Credits and personnel

Credits are adapted from A Head Full of Dreams liner notes.[18]

Coldplay

Additional musicians

  • Avicii – additional programming
  • Regiment Horns – brass
  • Beyoncé – guest vocals

Charts

Certifications
Region CertificationCertified units/sales
Australia (ARIA)[102] Platinum 70,000‡
Austria (IFPI Austria)[103] Gold 15,000‡
Belgium (BEA)[104] Platinum 20,000‡
Canada (Music Canada)[105] 3× Platinum 240,000‡
Denmark (IFPI Danmark)[106] 3× Platinum 270,000‡
Germany (BVMI)[107] 2× Platinum 800,000‡
Italy (FIMI)[108] 8× Platinum 400,000‡
New Zealand (RMNZ)[109] Gold 7,500*
Poland (ZPAV)[110] Diamond 100,000‡
Portugal (AFP)[111] 4× Platinum 40,000‡
Spain (PROMUSICAE)[112] 3× Platinum 120,000‡
Sweden (GLF)[113] Platinum 40,000‡
Switzerland (IFPI Switzerland)[114] 2× Platinum 60,000‡
United Kingdom (BPI)[115] 3× Platinum 1,800,000‡
United States (RIAA)[116] 5× Platinum 5,000,000‡

* Sales figures based on certification alone.
‡ Sales+streaming figures based on certification alone.

Release history
Country Date Format Version Label Ref.
Italy 5 February 2016 Contemporary hit radio Original Warner [117]
Various 25 January 2016 Digital download Seeb Remix Parlophone [17]
United States 26 April 2016 Contemporary hit radio Original Atlantic [118]

References
  1. Brown, Helen (3 December 2015). "Coldplay, A Head Full of Dreams, album review: 'Coldplay get their groove back with Beyoncé'". The Daily Telegraph. Archived from the original on 4 December 2015. Retrieved 4 December 2015.
  2. "Coldplay and Beyoncé's video for 'Hymn for the Weekend' Is Not Cultural Appropriation but Cultural Appreciation". Huffington Post. Retrieved 20 December 2021.
  3. McIntyre, Hugh. "An Interview With Seeb, The Duo That Can Remix Any Song Into A Hit". Forbes. Archived from the original on 21 April 2018. Retrieved 31 August 2017.
  4. Grow, Kory (30 November 2015). "Hear Coldplay, Beyoncé's Clubby, Dreamlike 'Hymn for the Weekend'". Rolling Stone. Archived from the original on 15 November 2017. Retrieved 31 August 2017.
  5. Platon, Adelle (24 November 2015). "Hear Beyonce on Coldplay's 'Hymn for the Weekend' Preview". Billboard. Archived from the original on 16 June 2020. Retrieved 24 December 2015.
  6. "Coldplay "Hymn for the Weekend" Sheet Music in C Minor". musicnotes.com. 23 December 2015. Archived from the original on 13 September 2017. Retrieved 25 July 2017.
  7. Rosen, Jody (4 December 2015). "Coldplay, A Head Full of Dreams, Billboard review". Billboard. Archived from the original on 6 December 2015. Retrieved 4 December 2015.
  8. Rodman, Sarah (2 December 2015). "'Dreams' come true for joyous Coldplay". The Boston Globe. Archived from the original on 15 February 2016. Retrieved 2 February 2016.
  9. "Coldplay's 'A Head Full Of Dreams': Review – Idolator". Music News, Reviews, and Gossip on Idolator.com. 4 December 2015.
  10. "Ben Mor – Instagram". Instagram. Archived from the original on 24 July 2018. Retrieved 29 January 2016.
  11. "Black Dog Films – Instagram". Instagram. Archived from the original on 26 December 2021. Retrieved 29 January 2016.
  12. "Sonam and Beyonce feature in new 'Coldplay' single". The Times of India. Archived from the original on 2 February 2016. Retrieved 28 January 2016. {{Production Company: Black Dog Films with River Studios Director: Ben Mor Executive Producers: Katie Dolan & Mike Rothenberg Producer: Nina Dluhy-Miller}}
  13. "Canada 2022: Luminate Year-End Music Report" (PDF). Luminate. 11 January 2023. Archived (PDF) from the original on 12 January 2023. Retrieved 12 January 2023.
  14. "United States 2022: Luminate Year-End Music Report" (PDF). Luminate. 11 January 2023. Archived (PDF) from the original on 12 January 2023. Retrieved 12 January 2023.
  15. "Coldplay brings 'Hymn for the Weekend' to the 2016 Brit Awards". Billboard. Archived from the original on 12 February 2020. Retrieved 17 March 2016.
  16. "Coldplay - Hymn For The Weekend (Live at The BRIT Awards 2016)". YouTube. Archived from the original on 24 March 2016. Retrieved 26 March 2016.
  17. "Hymn for the Weekend (Seeb Remix) – Single by Coldplay on Apple Music". iTunes. 25 January 2016. Archived from the original on 1 December 2017. Retrieved 25 February 2017.
  18. A Head Full of Dream (booklet). Coldplay. Parlophone. 2015. 1053933969.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  19. "Coldplay – Chart History (Argentina Hot 100)" Billboard Argentina Hot 100 Singles for Coldplay. Retrieved 7 January 2023.
  20. "Top 20 Argentina – Del 6 al 12 de Junio, 2016" (in Spanish). Monitor Latino. 6 June 2016. Archived from the original on 17 August 2017. Retrieved 1 May 2017.
  21. "Coldplay – Hymn for the Weekend". ARIA Top 50 Singles. Retrieved 12 March 2016.
  22. "Coldplay – Hymn for the Weekend" (in German). Ö3 Austria Top 40. Retrieved 21 April 2016.
  23. "Coldplay – Hymn for the Weekend" (in Dutch). Ultratop 50. Retrieved 19 March 2016.
  24. "Coldplay – Hymn for the Weekend" (in French). Ultratop 50. Retrieved 29 April 2016.
  25. "Coldplay Chart History (Canadian Hot 100)". Billboard. Retrieved 17 February 2016.
  26. Coldplay feat. Beyoncé — Hymn for the Weekend. TopHit. Retrieved January 30, 2021.
  27. "ČNS IFPI" (in Czech). Hitparáda – Radio Top 100 Oficiální. IFPI Czech Republic. Note: Change the chart to CZ – RADIO – TOP 100 and insert 201630 into search. Retrieved 3 October 2016.
  28. "ČNS IFPI" (in Czech). Hitparáda – Digital Top 100 Oficiální. IFPI Czech Republic. Note: Change the chart to CZ – SINGLES DIGITAL – TOP 100 and insert 201626 into search. Retrieved 4 July 2016.
  29. "Coldplay – Hymn for the Weekend". Tracklisten. Retrieved 6 April 2016.
  30. "Top 100 Ecuador" (in Spanish). National-Report. Archived from the original on 25 May 2018. Retrieved 25 May 2018.
  31. "Coldplay: Hymn for the Weekend (Seeb Remix)" (in Finnish). Musiikkituottajat. Retrieved 7 August 2016.
  32. "Coldplay – Hymn for the Weekend" (in French). Les classement single. Retrieved 25 March 2016.
  33. "Coldplay – Hymn for the Weekend" (in German). GfK Entertainment charts. Retrieved 16 October 2018.
  34. "Greece Digital Songs – April 9, 2016". Billboard. Archived from the original on 6 May 2018. Retrieved 9 April 2016.(subscription required)
  35. "Official IFPI Charts — Digital Singles Chart (International) — Εβδομάδα: 30/2023" (in Greek). IFPI Greece. Archived from the original on 2 August 2023. Retrieved 2 August 2023.
  36. "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Rádiós Top 40 játszási lista. Magyar Hanglemezkiadók Szövetsége. Retrieved 7 April 2016.
  37. "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Single (track) Top 40 lista. Magyar Hanglemezkiadók Szövetsége. Retrieved 15 April 2016.
  38. "Coldplay Chart History". RÚV. 7 March 2016. Archived from the original on 24 May 2017. Retrieved 19 June 2017.
  39. "Chart Track: Week 9, 2016". Irish Singles Chart. Retrieved 5 March 2016.
  40. "Media Forest Week 6, 2016". Israeli Airplay Chart. Media Forest. Retrieved 6 March 2016.
  41. "Coldplay – Hymn for the Weekend". Top Digital Download. Retrieved 15 April 2016.
  42. "The Official Lebanese Top 20". Archived from the original on 21 November 2017. Retrieved 22 February 2016.
  43. "Coldplay Chart History (Mexico Ingles Airplay)". Billboard. Retrieved 24 May 2021.
  44. "Coldplay Chart History (Malaysia Songs)". Billboard. Retrieved 23 May 2023.
  45. "TOP 20 Most Streamed International Singles In Malaysia Week 20 (12/05/2023-18/05/2023)". RIM. 27 May 2023. Retrieved 27 May 2023 – via Facebook.
  46. "Nederlandse Top 40 – Coldplay" (in Dutch). Dutch Top 40. Retrieved 13 February 2016.
  47. "Coldplay – Hymn for the Weekend" (in Dutch). Single Top 100. Retrieved 19 March 2016.
  48. "NZ Heatseekers Singles Chart". Recorded Music NZ. Archived from the original on 31 March 2018. Retrieved 25 March 2016.
  49. "Coldplay – Hymn for the Weekend". VG-lista. Retrieved 5 March 2016.
  50. "Listy bestsellerów, wyróżnienia :: Związek Producentów Audio-Video". Polish Airplay Top 100. Retrieved 18 April 2016.
  51. "Coldplay – Hymn for the Weekend". AFP Top 100 Singles. Retrieved 14 September 2016.
  52. "Russia Airplay Chart for 2016-06-20." TopHit. Retrieved January 29, 2021.
  53. "Official Scottish Singles Sales Chart Top 100". Official Charts Company. Retrieved 4 March 2016.
  54. "Serbia - Radio airplay chart (Settimana 19.2016)" (in Italian). RadioAirplay. Archived from the original on 22 September 2020. Retrieved 18 August 2020.
  55. "ČNS IFPI" (in Slovak). Hitparáda – Radio Top 100 Oficiálna. IFPI Czech Republic. Note: insert 201621 into search. Retrieved 31 May 2016.
  56. "ČNS IFPI" (in Slovak). Hitparáda – Singles Digital Top 100 Oficiálna. IFPI Czech Republic. Note: Select SINGLES DIGITAL - TOP 100 and insert 201623 into search. Retrieved 1 August 2016.
  57. "SloTop50 – Slovenian official singles chart". slotop50.si. Archived from the original on 2 April 2019. Retrieved 26 August 2018.
  58. "EMA Top 10 Airplay: Week Ending 2016-04-19". Entertainment Monitoring Africa. Retrieved 19 April 2016.
  59. "Coldplay – Hymn for the Weekend" Canciones Top 50. Retrieved 18 June 2016.
  60. "Coldplay – Hymn for the Weekend". Singles Top 100. Retrieved 8 July 2016.
  61. "Coldplay – Hymn for the Weekend". Swiss Singles Chart. Retrieved 19 June 2016.
  62. "Official Singles Chart Top 100". Official Charts Company. Retrieved 4 March 2016.
  63. "Ukraine Airplay Chart for 2016-07-25." TopHit. Retrieved 5 October 2021.
  64. "Coldplay Chart History (Hot 100)". Billboard. Retrieved 27 September 2016.
  65. "Coldplay Chart History (Adult Contemporary)". Billboard. Retrieved 18 October 2016.
  66. "Coldplay Chart History (Adult Pop Songs)". Billboard. Retrieved 11 October 2016.
  67. "Coldplay Chart History (Dance Club Songs)". Billboard. Retrieved 14 June 2016.
  68. "Coldplay Chart History (Hot Rock & Alternative Songs)". Billboard. Retrieved 26 December 2015.
  69. "Coldplay Chart History (Pop Songs)". Billboard. Retrieved 27 September 2016.
  70. "Coldplay Chart History (Rock Airplay)". Billboard. Retrieved 7 December 2016.
  71. "Top 100 Anual 2016". Monitor Latino. Archived from the original on 22 August 2017. Retrieved 21 August 2017.
  72. "ARIA Top 100 Singles 2016". Australian Recording Industry Association. Archived from the original on 6 January 2017. Retrieved 6 January 2017.
  73. "Ö3 Austria Top 40 - Single-Charts 2016". oe3.orf.at. Archived from the original on 28 December 2016. Retrieved 29 December 2016.
  74. "Jaaroverzichten 2016". Hung Medien. Archived from the original on 29 December 2016. Retrieved 29 December 2016.
  75. "Rapports Annuels 2016". Hung Medien. Archived from the original on 29 December 2016. Retrieved 29 December 2016.
  76. "As 100 Mais Tocadas nas Rádios Jovens em 2016". Billboard Brasil (in Portuguese). 4 January 2017. Archived from the original on 7 September 2017. Retrieved 7 September 2017.
  77. "CIS Year-End Radio Hits (2016)". Tophit. Archived from the original on 12 August 2019. Retrieved 12 August 2019.
  78. "Track Top-100, 2016". Hitlisten.NU. Archived from the original on December 30, 2016. Retrieved December 31, 2016.
  79. "Top singles 2016". Pure Charts (in French). chartinfrance.net. Archived from the original on 7 January 2017. Retrieved 9 January 2017.
  80. "Top 100 Jahrescharts 2016". GfK Entertainment (in German). viva.tv. Archived from the original on 26 January 2017. Retrieved 1 January 2017.
  81. "Rádiós Top 100 - hallgatottsági adatok alapján - 2016". Mahasz. Archived from the original on 29 January 2017. Retrieved 27 March 2020.
  82. "Összesített singles- és válogatáslemez-lista – eladási darabszám alapján - 2016". Mahasz. Archived from the original on 16 January 2017. Retrieved 15 January 2017.
  83. "TÓNLISTINN – LÖG – 2016". Plötutíóindi (in Icelandic). Retrieved 31 March 2022.
  84. "Israeli airplay yearly chart 2016". Media Forest. Archived from the original on 27 September 2017. Retrieved 6 January 2017.
  85. "Classifiche "Top of the Music" 2016 FIMI-GfK: La musica italiana in vetta negli album e nei singoli digitali" (Click on Scarica allegato to download the zipped file containing the year-end chart PDF documents) (in Italian). Federazione Industria Musicale Italiana. Archived from the original on 10 January 2017. Retrieved 23 February 2017.
  86. "Top 100-Jaaroverzicht van 2016". Dutch Top 40. Archived from the original on 19 June 2018. Retrieved 8 November 2019.
  87. "Jaaroverzichten - Single 2016". Hung Medien. Archived from the original on 9 March 2017. Retrieved 25 December 2016.
  88. "Podsumowanie roku – Airplay 2016" (in Polish). Polish Society of the Phonographic Industry. Archived from the original on 1 March 2019. Retrieved 23 January 2017.
  89. "Russian Top Year-End Radio Hits (2016)". Tophit. Archived from the original on 16 April 2019. Retrieved 12 August 2019.
  90. "Top 100 Songs Annual 2016" (in Spanish). Productores de Música de España. Retrieved 9 May 2022.
  91. "Årslista Singlar – År 2016" (in Swedish). Sverigetopplistan. Swedish Recording Industry Association. Archived from the original on 29 January 2017. Retrieved 2 February 2017.
  92. "Schweizer Jahreshitparade 2016 – hitparade.ch". Hung Medien. Archived from the original on January 6, 2017. Retrieved January 2, 2017.
  93. "Ukrainian Top Year-End Radio Hits (2016)". Tophit. Archived from the original on 16 April 2019. Retrieved 12 August 2019.
  94. Myers, Justin (30 December 2016). "The Official Top 40 Biggest Songs of 2016". Official Charts Company. Archived from the original on 2 March 2017. Retrieved 31 December 2016.
  95. "Hot 100 Songs - Year-End 2016". Billboard. Archived from the original on 26 January 2017. Retrieved 8 December 2016.
  96. "Adult Pop Songs: Year-End 2016". Billboard. Archived from the original on 22 December 2016. Retrieved 18 December 2016.
  97. "Hot Rock Songs – Year-End 2016". Billboard. Archived from the original on 13 April 2018. Retrieved 5 January 2018.
  98. "Top Singles Annuel 2017 (physique + téléchargement + streaming)". SNEP(Syndicat National de l'Edition phonographique). Archived from the original on 29 August 2018. Retrieved 29 August 2018.
  99. "Schweizer Jahreshitparade 2017 – hitparade.ch". Hung Medien. Archived from the original on 8 February 2018. Retrieved 31 December 2017.
  100. "Hot Rock Songs – Year-End 2017". Billboard. Archived from the original on 13 April 2018. Retrieved 19 January 2018.
  101. "Ewige Bestenliste – Singles". Hitparade (in German). Hung Medien. Retrieved 5 August 2021.
  102. "ARIA Charts – Accreditations – 2016 Singles" (PDF). Australian Recording Industry Association. Retrieved 5 July 2016.
  103. "Austrian single certifications – Coldplay – Hymn for the Weekend" (in German). IFPI Austria. Retrieved 16 September 2016.
  104. "Ultratop − Goud en Platina – singles 2016". Ultratop. Hung Medien. Retrieved 30 July 2016.
  105. "Canadian single certifications – Coldplay – Hymn for the Weekend". Music Canada. Retrieved 22 August 2017.
  106. "Danish single certifications – Coldplay – Hymn for the Weekend". IFPI Danmark. Retrieved 23 September 2023.
  107. "Gold-/Platin-Datenbank (Coldplay; 'Hymn for the Weekend')" (in German). Bundesverband Musikindustrie. Retrieved 25 February 2023.
  108. "Italian single certifications – Coldplay – Hymn for the Weekend" (in Italian). Federazione Industria Musicale Italiana. Retrieved 27 August 2018. Select "2018" in the "Anno" drop-down menu. Select "Hymn for the Weekend" in the "Filtra" field. Select "Singoli" under "Sezione".
  109. "New Zealand single certifications – Coldplay – Hymn for the Weekend". Recorded Music NZ. Retrieved 9 December 2016.
  110. "Wyróżnienia – Diamentowe płyty CD - Archiwum - Przyznane w 2016 roku" (in Polish). Polish Society of the Phonographic Industry. Retrieved 29 June 2016.
  111. "Portuguese single certifications – Coldplay – Hymn for the Weekend" (PDF) (in Portuguese). Associação Fonográfica Portuguesa. Retrieved 16 September 2023.
  112. "Spanish single certifications" (in Spanish). Productores de Música de España. Select Canciones under "Categoría", select 2016 under "Año". Select 45 under "Semana". Click on "BUSCAR LISTA".
  113. "Veckolista Singlar, vecka 25, 2016 | Sverigetopplistan" (in Swedish). Sverigetopplistan. Retrieved 3 July 2017.
  114. "The Official Swiss Charts and Music Community: Awards (Coldplay; 'Hymn for the Weekend')". IFPI Switzerland. Hung Medien. Retrieved 19 May 2017.
  115. "British single certifications – Coldplay – Hymn for the Weekend". British Phonographic Industry. Retrieved 18 February 2022.
  116. "American single certifications – Coldplay – Hymn for the Weekend". Recording Industry Association of America. Retrieved 17 April 2023.
  117. Release date in Italian to contemporary hit radio:
  118. "Top 40/M Future Releases". All Access Music Group. Archived from the original on 20 April 2016. Retrieved 26 April 2016.
This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.