IO Donna

IO Donna (Italian: Me Woman) is a weekly women's magazine and Saturday supplement of the Italian daily newspaper Corriere della Sera. The magazine is the first supplement of a daily which focuses on women readers. It has been in circulation since 1996 and is based in Milan, Italy.

IO Donna
Editor-in-chiefDiamante D'Alessio
Categories
FrequencyWeekly
Founded1996 (1996)
CountryItaly
Based inMilan
LanguageItalian
Websiteiodonna.it
OCLC805657774

History and profile

IO Donna was started in March 1996,[1][2] being the first women's magazine as a supplement of an Italian daily newspaper.[3] The magazine is sold as the Saturday supplement of Corriere della Sera.[4] It is part of RCS MediaGroup SPA,[5] and is published in Milan by RCS Pubblicià, the magazine division of the company.[6][7] As of 2015, Diamante D'Alessio was the editor-in-chief of the weekly which features articles on art, culture, fashion, cosmetics, entertainment, decor, and cuisine.[6] D'Alessio was appointed to the post in January 2010.[8]

Spanish daily newspaper El Mundo's women's supplement Yo Donna, started in 2005, was modeled on IO Donna.[9]

The website of IO Donna was launched in 2012.[10]

The circulation of IO Donna was 514,946 copies from December 2002 to November 2003.[11] It was 502,057 copies in 2007.[12] Its average circulation was 435,000 copies in 2009.[8] In 2010 the magazine sold 439,023 copies.[13]

See also

References
  1. Elena Argentesi (February 2004). "Demand Estimation for Italian Newspapers: the Impact of Weekly Supplements". Workshop on Media Economics. hdl:1814/2808.
  2. Carlo Nardella (2012). "Religious Symbols in Italian Advertising". Journal of Contemporary Religion. 27 (2): 217–240. doi:10.1080/13537903.2012.675689. S2CID 144500719.
  3. "Io Donna". RCS Communication Solutions. Retrieved 15 April 2015.
  4. Charlotte Ross (2013). "Sexualities". In Daniele Albertazzi; Paul Cobley (eds.). The Media: An Introduction (3rd ed.). Abingdon; New York: Routledge. p. 405. ISBN 978-1-317-86522-3.
  5. "Overview". RCS MediaGroup. Retrieved 15 April 2015.
  6. "IO Donna". Fashion Model Directory. Retrieved 15 April 2015.
  7. "The Best Italian Fashion, Beauty and Style Magazines". Made in Italy. Retrieved 15 April 2015.
  8. "Corriere's Io Donna unveils fresh look under new editor". Mags 360. 24 April 2010. Retrieved 24 April 2015.
  9. "El Mundo - new readership record". OSP. 25 April 2005. Archived from the original on 6 January 2016. Retrieved 24 April 2015.
  10. "RCS MediaGroup Board of Directors: Results at 31 December 2013 approved" (Press release). RCS MediaGroup. 10 March 2014. Retrieved 26 April 2015.
  11. "Rcs Mediagroup" (PDF). Borsa Italiana. 12 March 2004. Retrieved 26 April 2015.
  12. "Dati ADS (tirature e vendite)". Fotografi (in Italian). Archived from the original on 24 April 2015. Retrieved 26 April 2015.
  13. "World Magazine Trends 2010/2011" (PDF). FIPP. Archived from the original (PDF) on 2 April 2015. Retrieved 15 April 2015.
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