Ida Tin

Ida Tin (born 28 May 1979[1]) is a Danish internet entrepreneur and author who is the co-founder and CEO of the women's menstruation-tracking app, Clue.[2][3][4] She is credited with coining the term "femtech".[5][6]

Ida Tin
Born (1979-05-28) 28 May 1979
Copenhagen, Denmark
Alma materKaospilot
OccupationInternet entrepreneur
Known forCo-founder and CEO of Clue
WebsiteClue official website

Early life and education

Tin was born and raised in Copenhagen, Denmark. She graduated from the Danish alternative business school, Kaospilot.[4][7]

Career

Prior to founding Clue, Tin ran a motorcycle tour company based in Denmark with her father.[4] She was with the company for five years and toured locations like Vietnam, the United States, Cuba, Chile, and Mongolia.[3] She later released a book about her experiences called Direktøs which became a Danish bestseller.[8]

In 2013, Tin co-founded the Clue app with Hans Raffauf, Moritz von Buttlar, and Mike LaVigne in Berlin, Germany.[9] Tin began formulating an idea for the app in 2009 as a way to track her own menstrual and fertility cycle.[2][10] In mid-2015, the app had around 1 million active users.[11] In October 2015, the company raised $7 million in a funding round led by Union Square Ventures and Mosaic Ventures, bringing the total amount of funding up to $10 million.[12]

By November of that year, the number of active users had risen to 2 million representing over 180 countries.[13] In late 2015, Tin worked with Apple to help them develop their own period tracking software for their HealthKit platform.[14] Also in 2015, Tin was named the Female Web Entrepreneur of the Year at the Slush Conference.[15]

In 2016, Tin was credited for coining the term "femtech" to refer to technology designed for women's health.[16] The term to referred to technology that addressed needs related to fertility, period-tracking, pregnancy, menopause and more.[5][6]

In September 2016, Tin spoke at the TechCrunch Disrupt event in San Francisco on the topic of analytics in women's health.[17][18] Two months later, Clue raised an additional $20 million in a funding round led by Nokia Growth Partners.[19][20] In 2016 and 2017, Tin helped introduce new features to the app, including cycle-sharing and pill-tracking.[21] In 2017, Tin announced that Clue was working on adding features to serve app users going through menopause.[22] By 2018, Clue had 10 million users in 190 countries.[21]

Personal life

Tin lives in Berlin. Her ex-partner (and fellow Clue co-founder) is Hans Raffauf whom she has two children with, Elliot and Eleanor.[2][8]

References
  1. Ida Tin [@idatin] (14 May 2013). "Female #astronaut Karen Nyberg taking off on (my birthday) May 28 to the International Space Station #ISS" (Tweet) – via Twitter.
  2. Gering, Jeanny (18 November 2015). "The health app that hopes to empower women". BBC. Retrieved 28 February 2017.
  3. Reynolds, Emily (24 January 2017). "No pink, no flowers, just science: Clue's Ida Tin on the period-tracking app". The Guardian. Retrieved 28 February 2017.
  4. Price, Susan (14 December 2015). "How This Period Tracking App Is Helping Scientists Fight Disease". Fortune. Retrieved 28 February 2017.
  5. Magistretti, Bérénice (5 February 2017). "The rise of femtech: women, technology, and Trump". VentureBeat. Retrieved 28 February 2017.
  6. Hinchliffe, Emma (29 December 2016). "Why 2016 was a huge year for women's health tech". Mashable. Retrieved 28 February 2017.
  7. Li, Charmaine (5 September 2014). "A close-up of Clue, the startup that aims to help women make sense of their fertility cycle". Tech.eu. Retrieved 28 February 2017.
  8. Krishnan, Sriram (10 May 2016). "Ida Tin: Adventurer & Entrepreneur". The Huffington Post. Retrieved 28 February 2017.
  9. Rosbrow-Telem, Laura (25 October 2016). "For women tracking their fertility, only a few apps can help". Geektime. Archived from the original on 3 March 2017. Retrieved 28 February 2017.
  10. McGoogan, Cara (11 June 2016). "The period-tracking app helping women and scientists understand cycles". The Daily Telegraph. Retrieved 28 February 2017.
  11. Lomas, Natasha (9 October 2015). "Period Tracker App Clue Gets $7M To Build A Platform For Female Health". TechCrunch. Retrieved 28 February 2017.
  12. Rabin, Roni Caryn (12 November 2015). "How Period Trackers Have Changed Girl Culture". The New York Times. Retrieved 28 February 2017.
  13. Cook, James (9 January 2016). "German period tracking app Clue has over 2.5 million active users — but it's still not sure how it's going to make money". Business Insider. Retrieved 28 February 2017.
  14. Rank, Elisabeth (5 January 2016). "Handy statt Hormone: Clue-CEO Ida Tin über Health Tracking & moderne Verhütung". Wired (in German). Retrieved 28 February 2017.
  15. Baker; Gabriel, Hostetler LLP-Jessie M.; Ravi, Tara. "Women Investing in Women's Health: The Rise of Femtech Companies and Investors in Celebration of Women's History Month | Lexology". www.lexology.com. Retrieved 3 May 2019.
  16. Escher, Anna (16 August 2016). "Ida Tin to speak on bringing analytics to female health at Disrupt SF". TechCrunch. Retrieved 28 February 2017.
  17. Kolodny, Lora (13 September 2016). "Health tech founders call for high ethical bar for use of women's intimate data". TechCrunch. Retrieved 28 February 2017.
  18. Kharpal, Arjun (30 November 2016). "Nokia VC arm invests in an app that tracks women's menstrual cycles in $20 million funding raise". CNBC. Retrieved 28 February 2017.
  19. O'Brien, Chris (30 November 2016). "Female fertility app Clue raises $20 million in round led by Nokia Growth Partners". VentureBeat. Retrieved 28 February 2017.
  20. "Ida Tin leads the femtech revolution with health app Clue". www.europeanceo.com. Retrieved 18 April 2019.
  21. "The menopause is on our roadmap, says Clue's Ida Tin". TechCrunch. Retrieved 18 April 2019.
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