Ignorant Art

Ignorant Art is the debut mixtape by Australian rapper Iggy Azalea, who released it as a free digital download on 27 September 2011, and is widely recognized as the work that launched her music career. The mixtape includes production by Los Angeles-based production team D.R.U.G.S., with their member Chordz 3D having executive produced the project, along with Azalea and Stix as co-executive producers, as noted on the mixtape's back cover credits. It also features guest appearances from YG, Problem, Joe Moses and Chevy Jones.

Ignorant Art
Mixtape by
ReleasedSeptember 27, 2011 (2011-09-27)
GenreHip hop, electronic[1]
Length26:42
LabelSelf-released
Iggy Azalea chronology
Ignorant Art
(2011)
Glory
(2012)

Background and release

Ignorant Art is Iggy Azalea's debut music release and the project generally credited as Azalea's career breakthrough.[2] The strength of the release contributed to XXL's decision to list Azalea amongst the magazine's 2012 Freshmen list, the magazine stating that Azalea is "the first female MC to grace the cover on the strength of her track "Pu$$y" and breakthrough mixtape Ignorant Art".[3] XXL's decision proved controversial, particularly with rapper Azealia Banks who started a public feud with Azalea.[4][5] The mixtape is further credited for giving Azalea enough exposure to convince rapper T.I. to sign her to his Grand Hustle label.[5] Prior to the release of the mixtape, Azalea had shared several home videos on her YouTube channel as an underground rapper, including remixes of Gucci Mane's "Gucci Two Times," and Kendrick Lamar's "Look Out for Detox," as her "Pussy Two Times" and "Look Out for D.R.U.G.S." versions, respectively.[6][7] Her "Two Times" remix originated a part two that was included on this mixtape and used as the first promotional track, "Pu$$y."[8][9] During an interview at 102.7 KIIS FM in August 2013, Azalea revealed the title of her first mixtape was originally going to be called "Coming to America," named after the 1988 comedy film of the same name.[10]

The MOBO Awards, who nominated Azalea for Best International Act in their 2013 award ceremony, stated that "Ignorant Art was a superb introduction to the amazing talents of Iggy Azalea. It felt more like a mini-album and she delivered as she promised she would."[11] MOBO called the mixtape an instant "cult classic", and MTV agreed, stating that Azalea "made waves" with the release.[11][12] On signing to Mercury Records in the UK in early 2013, the label's president stated that "Ignorant Art catapulted her into the limelight in 2011," adding that Azalea is "incredibly exciting and forward-thinking" as well as "utterly unique."[13]

Ignorant Art was released as a free digital download on 27 September 2011.[14][15][16] In December 2011, Azalea shared an a cappella version of the project for DJs and remixers.[17] Azalea also released accompanying visuals for three tracks of the mixtape, including "Pu$$y," which was first uploaded on her YouTube channel in the Summer of 2011.[6][18] "My World," directed by Alex/2tone, was released in November 2011, and featured a cameo appearance from character actor and former wrestler Tiny Lister, which earned her more attention due to its rising popularity online.[19] "It's supposed to have like, all the ridiculousness of a big-budget '90s video, but then chopped and screwed," said Azalea, of the video.[20] In January 2012, a 40's glam/surrealistic inspired-music video for "The Last Song," directed by Bell Soto, premiered online.[21] Soto said the video "was very inspired on Surrealism and the old school process of Photography (red darkroom, contact sheets, 4×5 cameras). But we did not go vintage, we kept everything very polished and modern."[22]

Concept

Azalea has claimed on numerous occasions that the title of Ignorant Art is a direct reference to Jean-Michel Basquiat.[15][23] Azalea stated: "I like how the stuff he did was crude and wasn't super polished, I wanted to do my music like that too."[6] She says that the title is a direct quote from Basquiat, who, on meeting Andy Warhol, asked Warhol if he would like "to buy some ignorant art."[6] Azalea claims that Basquiat felt misunderstood and disliked being labelled a "black artist", mirroring Azalea's own feelings, with her stating "I identify with that because people are always like, 'You're a white rapper.' I'm like, 'Why do I have to be that? Why can't I just be a rapper?"[6] She further explains that she "made Ignorant Art with the intent to make people question and redefine old ideals."[24][25] The cover of the mixtape is a further reference to the Warhol/Basquiat connection, being a remake of a poster the two artists made for a 1985 art exhibition in New York.[15][26]

Azalea also addresses perceptions in hip hop about "what makes rap art or not", stating "I'd hear people in rap talk about what "real" rap is ... I wanted to change that so on that tape I used a lot of samples and made my own version of a rap record. I wanted it to be purposely ignorant."[27] Elsewhere, Azalea states "If I tell a story, then that's real rap, but if I talk about vaginas, then that's not art anymore. What is real rap? What is art?"[23]

Despite referencing Basquiat's "crude" approach, Ignorant Art was followed by more commercial works, Azalea allegedly having "decided to ease off her raunchy style and capture a more mainstream audience."[28]

Recording and production

Ignorant Art was recorded in Los Angeles, California, where Azalea was residing since 2010 after migrating from Australia to Miami in prior years.[6] It was produced by D.R.U.G.S., an acronym that stands for Directing Reality Undermining Governed Systems, to which Azalea and Problem, who is also featured on the track "Drop That," were members, along with the executive producer of the mixtape Chordz 3D, and being described as "a group of artists, producers and musicians from all over. We've come together to save the world from mediocrity."[29][30][31] The intro track, "Dirt in your Pussy Ass B!tch", consists of a skit on which a male voice loftily recites a poem about "young girls dropping their panties in hotel rooms, ignoring calls from their moms", Azalea explained, "It's a parody of Kanye West's song "Blame Game"," which famously ends with a serious verse by a woman called Chloe Mitchell. "She's my friend, and we thought: let's get together and write a poem that is the most ignorant shit ever but is actually really well-written. We wanted to see what's rap and what's not," she said.[32]

Azalea replaces her speaking Australian accent by a southern drawl throughout the project.[29] When she first moved to America, Azalea was involved in the Southern hip hop scene of Miami and later Atlanta, which made it easy for her to cultivate the Southern influence in her music: "I lived in the South for five years; you pick up things from your surroundings and teachers. The people who taught me to rap are all from the South and so was the music I had listened to as a teen."[33]

During an interview with Complex a few months after the release of the mixtape, Azalea talked about the perception people had of her sexually-charged imagery, "So much of what I do that's controversial in America wouldn't be a big deal back home. America is a highly sexualized society but people are afraid to admit what they like. When people tell me that I have to be sexy that's demeaning, not powerful...to a lot of people, a powerful, sexy woman is vulgar. When I first came out people said, 'She only raps about her vagina.' I'm not a vagina rapper! [Laughs]. I talk about many other things."[34]

Critical reception

The Los Angeles Times wrote about Azalea's "flow" on Ignorant Art, calling it "brash" and "aggressive," whilst Complex stated you should "let Ms. Azalea's machine gun flow win you over. Yup, she's that nice."[35][36][37] MTV Base wrote that "the 2011 mixtape ... was the kind of impressive, raw statement one expects from an unknown with no pressure on her."[38] Rap Reads gave it four and a half out of five stars, saying "Iggy chose eccentric, eclectic, intriguing production to rhyme over. The unique soundscapes that she chose do nothing but accentuate her very unique style," concluding it's "a very clean, concise listen."[29]

The Guardian called the mixtape "forward thinking" whilst HNHH noted that "Azalea's musical situation is improving with every new release, and Ignorant Art will most definitely help the cause."[39][40] RapReviews.com were more sceptical, stating in their review of the mixtape that "'ignorant' probably isn't the right word. But neither is 'intelligent'."[41] In a chart of Azalea's best songs published in 2015, the NME rated "Pu$$y" at number ten, writing that "her debut mixtape's title, Ignorant Art, seemed amusingly perceptive to haters ... and 'Pu$$y' ... is the crux of her problematic pop allure."[42]

Track listing

Note: No detailed credits and personnel were ever officially published for the project.

Official YouTube playlist.

No.TitleLength
1."Dirt In Your P***y Ass B!tch (Intro)"1:17
2."Hello" (featuring Joe Moses)3:49
3."My World"3:19
4."Pu$$y"2:43
5."You" (featuring YG)2:51
6."Backseat" (featuring Chevy Jones)3:00
7."Treasure Island"3:18
8."Drop That Shit" (featuring Problem)3:09
9."The Last Song"3:16
Total length:26:42
Sample credits

Information adapted from WhoSampled.[43]

References

  1. "Iggy Azalea – Ignorant Art (2011, 320 KBPS, File)". Discogs. 27 April 2011.
  2. Locker, Melissa (17 September 2012). "Kreayshawn and 9 Other Female MCs You Should Know". Time. Retrieved 3 June 2015.
  3. Diep, Johnny (16 August 2013). "Iggy Azalea Finds A New Home At Def Jam And Hits The Road With Beyoncé". XXL. Retrieved 3 June 2015.
  4. Ramirez, Erika (23 April 2012). "Azealia Banks Responds to T.I.'s Comment on Her Beef With Iggy Azalea... Again". Billboard. Retrieved 4 June 2015.
  5. Brian Josephs and Max Goldberg (14 June 2012). "24. Iggy Azalea - The 25 Best Rappers 25 And Under". Complex. Retrieved 3 June 2015.
  6. Ahmed, Insanul (2 October 2011). "Who Is Iggy Azalea?". Complex. Retrieved 3 June 2015.
  7. "IGGY AZALEA - LOOK OUT FOR D.R.U.G.S. [ @djneugirl Exclusive]". Youtube.com. 3 September 2011.
  8. "The Aftermath: Iggy Azalea Says T.I. Gives Great Personal Advice". rollingstone.com. 12 July 2013.
  9. "Iggy Azalea: The Aftermath Interview 2013". Yahoo! Music's The Aftermath (Youtube.com 1:15, 2:11). 6 September 2013.
  10. "Iggy Azalea - Hangs out w/ Chuey Martinez". Chuey Martinez/KIIS-FM (Youtube.com 7:15). 26 August 2013.
  11. Gboyega, Adenike (25 September 2013). "MOBO 18 PERFORMER PROFILE: IGGY AZALEA". MOBO Awards. Archived from the original on 4 March 2016. Retrieved 3 June 2015.
  12. Markman, Rob (15 February 2012). "T.I. Promises To Make Iggy Azalea Twice As Good". MTV. Retrieved 3 June 2015.
  13. Hart, Tina (19 February 2013). "Iggy Azalea signs to Mercury Records UK". Music Week. Retrieved 3 June 2015.
  14. O'Neil, Aimee. "IGGY AZALEA GOES FOR GLORY". Interview. Retrieved 3 June 2015.
  15. Martin, Lauren (27 February 2012). "Iggy Azalea". Dazed. Retrieved 3 June 2015.
  16. Iandoli, Kathy (1 June 2015). "How Did Iggy Azalea Become the World's Most Hated Pop Star?". Cosmopolitan. Retrieved 3 June 2015.
  17. Osei, Anthony (11 January 2012). "Iggy Azalea - Ignorant Acapella (Mixtape)". Complex.
  18. Haithcoat, Rebecca (3 October 2013). "Meet Iggy Azalea, the Street Smart Blonde Bombshell Behind "Pu$$y"". LA Weekly. Archived from the original on 6 June 2014. Retrieved 23 July 2014.
  19. "Video: Iggy Azalea – 'My World'". Rap-up.com. Retrieved 16 April 2014.
  20. "Iggy Azalea On The Rise". Tastemaker Magazine. Atlanta Tastemaker Magazine. 18 March 2012. Archived from the original on 15 October 2014. Retrieved 31 August 2014.
  21. Osei, Anthony (11 January 2012). "Video: Iggy Azalea 'The Last Song'". Complex.
  22. "Iggy Azalea - Music - Hunger TV". hungertv.com. 15 October 2012.
  23. Cole, Kira (18 June 2013). "the insider: iggy azalea". Nylon. Retrieved 3 June 2015.
  24. "Iggy Azalea Paints a New Face on Hip-Hop with 'Ignorant Art'". Rap-Up. 13 October 2011. Retrieved 3 June 2015.
  25. "Iggy Azalea". American Top 40. Archived from the original on 10 June 2015. Retrieved 3 June 2015.
  26. "Warhol/Basquiat Paintings 1985". Tate. Retrieved 4 June 2015.
  27. Ross, Evan (22 May 2013). "Iggy Azalea Talks About Being Ignorant on Purpose And Why She'd Rather Not Be A Role Model". ANDPOP. Retrieved 3 June 2015.
  28. Gracie, Bianca (2 February 2015). "Grammys 2015: Who Will Win Best New Artist?". Idolator. Retrieved 3 June 2015.
  29. "Late Pass: Iggy Azalea 'Ignorant Art' Mixtape Review". rapreads.com. 21 March 2012. Archived from the original on 10 June 2015. Retrieved 10 June 2015.
  30. "CHORDZ 3D (of D.R.U.G.S.) & Tony Grands Talk Iggy Azalea, L.A. Rappers, & Inspiration". tonygrands.com. 6 October 2011.
  31. "IGGY AZALEA on Twitter: "And PS. incase you just stepped in the room with me..."". twitter.com. 20 December 2012. Archived from the original on 29 August 2015.
  32. "One to watch: Iggy Azalea - Music". theguardian.com. 24 March 2013.
  33. "Iggy Azalea Discusses Her Musical Influences, Identifying with Australian Culture and More with The Pop Manifesto". thepopmanifesto.com. 10 April 2012. Archived from the original on 16 February 2013.
  34. "Iggy Azalea Explains The Sexual Imagery Of Her Music". hiphopdx.com. 26 March 2012.
  35. Osei, Anthony (28 September 2011). "Mixtape: Iggy Azalea "Ignorant Art"". Complex. Retrieved 3 June 2015.
  36. Kennedy, Gerrick D (17 June 2012). "The return of the Femcee: New female rappers shake up the game". Los Angeles Times. Retrieved 3 June 2015.
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  39. Mokoena, Tshepo (17 April 2014). "Iggy Azalea: The New Classic review – hit-and-miss debut from Australian rapper". The Guardian. Retrieved 3 June 2015.
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