Inai Inai Baa!

Inai Inai Baa! (Japanese: いないいないばあっ!) is a children's TV program broadcast by NHK Educational TV for infants, toddlers, and preschoolers (0–6 years old), consisting of gymnastics, songs, educations, etc. It started airing on April 1, 1996.

Inai Inai Baa!
Fuuka era (2003-2007) opening
Japaneseいないいないばあっ!
GenreChildren's television series
StarringKanako Tahara (1996–1999)
Rina Saitou (1999–2003)
Fuuka Hara (2003–2007)
Kotomi Kuga (2007–2011)
Yuuna Sugiyama (2011–2015)
Yuki Oosumi (2015–2019)
Haruki Kuramochi (2019–2023)
Oka Takeishi (2023–present)
Country of originJapan
Original languageJapanese
Production
Running time15 min
Production companyNHK
Release
Original networkNHK Educational TV
Original releaseApril 1, 1996 (1996-04-01)
Related
China: Yiyayiya
Vietnam: Ú Òa!
Myanmar: Tu Tu Yay Wah

Overview

NHK's program for infants, which started broadcasting in 1996.[1][2] The audience rating of NHK education as a children's program is the most popular program, following Okaasan to Issho and Miitsuketa!.[3]

The program name "っ!" has the meaning of "full of energy".[4]

The pilot version was broadcast on BS2 on January 15 and 16, 1996. Broadcasting began on NHK BS2 Television on April 1, 1996,[5] and then on October 7, 1996, it moved to the current educational television frame. From April 5, 1999, there were two broadcasting systems, morning and evening.

Appearances are regular such as Wanwan, Sister (O-chan as of 2023), and Puppet (Poupo as of 2023). Up until now, elementary school girls have been appointed as sisters, and they have been replaced in four years (only the first three years). The puppets also change irregularly.

As of 2021, localized versions are being produced and broadcast in Shanghai (People's Republic of China), Vietnam and Myanmar.[4]

References

  1. キッズワールド NHK Eテレ こどもポータル"いないいないばあっ!". Archived from the original on 2014-02-14. Retrieved 2019-07-30.
  2. "アニメより「カウントダウン」に大興奮…日本初の赤ちゃん向け番組「いないいないばあっ!」25周年". 産経ニュース. 2021-12-14. Retrieved 2021-12-14.
  3. 個人視聴率調査"幼児のテレビ視聴と録画番組・DVDの利用状況 〜2018年6月「幼児視聴率調査」から〜" (PDF). 世論調査. NHK放送文化研究所. 2018-10-01. Retrieved 2019-07-23. 表10 Eテレでよく見られている番組(放送時間10分以上)
  4. 『いないいないばあっ! キャラクター だいすき BOOK』講談社、2021年、2頁。 ISBN 978-4-06-522311-6。
  5. 「テレビが子守をする時代―? 世界初、NHK衛星で0―2歳児向け番組」『読売新聞』1996年4月9日付朝刊 17面
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