Inday Badiday

Maria Lourdes Jimenez Carvajal (August 6, 1944 – September 26, 2003), popularly known as Inday Badiday, was a Filipino TV host and journalist who was known as Philippine television's "queen of showbiz talk shows" and "queen of intrigues".

Inday Badiday
Born
Maria Lourdes Jimenez Carvajal

(1944-08-06)August 6, 1944[1]
Balingasag, Misamis Oriental, Philippines
DiedSeptember 26, 2003(2003-09-26) (aged 59)
Quezon City, Metro Manila
Resting placeManila Memorial Park, Parañaque, Metro Manila[2]
Other names
  • Ate Luds
  • Inday Badiday
  • Ludy
Occupation(s)Host, journalist
Years active1965–2003
SpouseErnie Carvajal[1]
Relatives

Biography

The name "Inday Badiday" was coined by her mother Lala, from the word “Inday” as “Girly” and “Badiday” as “Gay (Bading) or Flamboyant”, referring to the titillating nature of the gossip industry. [4]

Her commentary and knowledge about the industry eventually brought her fame. She was also known for her charitable TV segment of announcing lost or kidnapped children in her media platforms. She is also a columnist for different showbiz & movie magazines Eyebugs: Bigay Hilig sa Balitang Showbiz, Modern Romances and Tsismis.

One of her first shows was Nothing but the Truth and later See-True and Eye to Eye, which served as Philippine television's template for showbiz talk shows. These shows were all produced by GMA News and Public Affairs and her production company, LoCa Productions (LoCa is the combination of the first two letters of her names, Lourdes Carvajal). She made her television comeback on GMA Network in 2002 with the show Inday, Heart to Heart.

Death

Inday Badiday died on September 26, 2003, aged 59 years old, from multiple organ failure due to two strokes, at St. Luke's Medical Center, Quezon City. She was the former spouse of costume and makeup artist, Ernie Carvajal and had three children and was the grandmother of IC Mendoza.

On April 1, 2004, GMA Network's drama anthology Magpakailanman aired her life story. To pay respect, Angelu de Leon played the role[5] (aside from this, the actual props from her former shows, such as See True and Eye to Eye, were used). In later years, her image became iconic due to her baritone or “raspy” voice on both radio and television.

References
  1. Cana, Paul John (September 26, 2020). "Remembering Inday Badiday, The OG Queen of Philippine Intrigues". esquiremag.ph. Retrieved April 29, 2022.
  2. "Our Heritage and the Departed: A Cemeteries Tour". Presidential Museum & Library (Philippines). Archived from the original on September 28, 2015. Retrieved September 27, 2015.
  3. "IC Mendoza follows footsteps of Inday Badiday and his mom in showbiz". PEP.ph. September 28, 2010. Retrieved April 29, 2022.
  4. Jimenez-David, Rina (September 27, 2003). "How Ate Luds became Inday Badiday". Philippine Daily Inquirer. Retrieved April 29, 2022.
  5. Miralles, Nitz (March 29, 2004). "GMA7 at Viva, hindi na nagkakaintindihan ngayon". Philstar.com (in Tagalog). Retrieved April 29, 2022.
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