Inkling (company)

Inkling is an American company based in San Francisco, California. Inkling markets tools for businesses to create, manage, and distribute digital content. Inkling has been used by companies such as Taco Bell, McDonald's, and Verizon.

Inkling
IndustrySoftware
FoundedAugust 2009 (2009-08)
FoundersMatt MacInnis
Josh Forman
Robert Cromwell
HeadquartersSan Francisco, California, U.S.
Key people
Jeff Carr, CEO
ProductsSoftware as a Service and consumer E-books
WebsiteInkling.com

History

Matt MacInnis, Josh Forman, and Robert Cromwell founded Inkling in August 2009.[1] MacInnis became the CEO, with Forman as the VP, Product and Cromwell as the VP, Engineering.[2] In August 2010, the company launched its iPad app and announced partnerships with John Wiley & Sons, McGraw-Hill, and Wolters Kluwer.[3]

The company initially focused on creating interactive e-book versions of existing textbooks. In 2011, it added other types of general-interest non-fiction titles, such as travel guides and cookbooks.[4][5]

In early 2014, Inkling pivoted from a business-to-consumer model to a business-to-business model.[6] After that, the majority of their revenue came from licensing fees under the Software as a Service model. Inkling stopped producing e-books, but has continued to sell its existing e-books through its online bookstore, publishers’ online stores, and the Apple App Store.

In August 2014, Inkling was named #105 on the Inc. 500 list of the fastest-growing companies.[7]

On December 13, 2016, Inkling announced a $25 million round of funding. Sapphire Ventures led the round, with participation from Sequoia Capital and Tenaya Capital.[8]

On November 26, 2018, Inkling appointed Jeff Carr as their new CEO.[9]

See also

References
  1. Bury, Erin (20 January 2012). "Digital Textbook Publishing Turns Into David vs. Goliath Battle". Betakit. Retrieved 19 August 2013.
  2. Wan, Tony (17 July 2013). "An Inkling of the Future of Books". edSurge. Retrieved 19 August 2013.
  3. Ingram, Mathew (23 August 2010). "Inkling Says the iPad is the Textbook of the Future". Gigaom. Retrieved 21 August 2013.
  4. Graham, Jefferson (21 December 2012). "Inkling cooks up multimedia iPad books". USA Today. Retrieved 19 August 2013.
  5. Kucera, Danielle (17 February 2013). "Inkling gives e-books more visual punch". SFGate. Retrieved 19 August 2013.
  6. "What Happened when a Digital Textbook Company Was Forced to Redefine Its Customers". 26 March 2014.
  7. Inc Magazine
  8. "Inkling raises $25 million to make files extinct". VentureBeat. 2016-12-13. Retrieved 2019-04-30.
  9. "Inkling Accelerates Growth with New CEO Jeff Carr". Inkling. Retrieved 2019-04-30.
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