Ishq Hai

Ishq Hai is a Pakistani television series directed by Aabis Raza and produced by Fahad Mustafa and Ali Kazmi under the banner Big Bang Entertainment. The series features Danish Taimoor and Minal Khan in leading roles while Saba Faisal, Babar Ali, Hammad Shoaib and Mahenur Haider in supporting cast.[1][2]

Ishq Hai
GenreRomance
Drama
Written byRehana Aftaab
Directed byAabis Raza
Starring
Country of originPakistan
Original languageUrdu
No. of episodes38
Production
Producers
Production companyBig Bang Entertainment
Release
Original networkARY Digital
Original release15 June (2021-06-15) –
14 September 2021 (2021-09-14)

The series was highly rated and received negative reviews.

Plot

Isra and Shahzaib are in love with each other and want to marry. However, Shahzaib's mother is against the affair as she wants to marry Shahzaib to her niece. On the other hand, Isra also faces the same problem from her elders. Her brother is against the girl's will about marriage and her father one day decides her marriage with a guy played by Hammad Shoaib. On the wedding day, Shahzaib kidnaps Isra and threatens her at gunpoint, out of necessity Isra agrees and both become husband and wife. On the other side, all at Isra's home assume that Isra has eloped from marriage by her own will.[3][4]

Cast

Reception

The series was one of the highest series during its broadcast in July–August 2021.[7][8]

The serial received negative reviews from the critics. It received criticism and poor reviews and being labelled as "problematic" by some due to toxic masculinity portrayal of obsession as love and huge toxic characters in the plot.[9][10][11]

Accolades

Lux Style Awards
Ceremony Categories Recipients Result
21st Lux Style Awards[12] Best TV Play Ishq Hai Nominated
Best TV Actor (Viewers' Choice) Danish Taimoor
Best TV Actress (Viewers' Choice) Minal Khan

References
  1. Images Staff (9 March 2021). "We may see Danish Taimoor and Minal Khan together in a new drama". Dawn Images.
  2. "Phenomenal actresses to appear in drama 'Ishq Hai'". The Nation. 4 June 2021. Retrieved 21 August 2021.
  3. Sidra Ijaz (15 September 2021). "Ishq Hai Ended On Happy Note – Public Opinion". Reviewit. Retrieved 23 February 2022.
  4. Sophiaaq (29 July 2021). ""Ishq Hai" Takes Off With A Likable First Episode". The Brown Identity. Retrieved 23 February 2022.
  5. HIP Desk (29 July 2021). "Ishq Hai Review: The Suspense is Keeping us Riveted!". HIP In Pakistan.
  6. "5 reasons we're going to miss Ishq Hai". Cut a Cut.
  7. "Top five Pakistani dramas of July 2021". Cutacut. 6 August 2021.
  8. "Top rated dramas of August 2021". Cutacut. 14 September 2021.
  9. Abdullah, Farheen (14 July 2021). "Ishq Hai – A toxic mess". Cut A Cut. Retrieved 23 February 2022.
  10. Maliha Rehman (9 August 2021). "Are our primetime dramas a mirror to society?". Dawn Images. Retrieved 23 February 2022.
  11. Aliya Tajwar (3 September 2021). "The Problematic Narrative Of 'Ishq Hai'". Galaxy Lollywood. Retrieved 23 February 2022.
  12. https://tribune.com.pk/story/2387740/lsa-2022-and-the-nominees-are
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