KQUR

KQUR (94.9 FM "Digital 94.9 FM") is a Spanish Top 40 format radio station serving the Laredo, Texas, United States and Nuevo Laredo, Tamaulipas, Mexico markets.

KQUR
Broadcast areaLaredo, Texas
Nuevo Laredo, Tamaulipas
Frequency94.9 MHz
BrandingDigital 94.9
Programming
FormatSpanish Top 40
Ownership
Owner
  • Radio United
  • (Leading Media Group Corp.)
KBDR, KNEX
History
First air date
1972 (1972)
Former call signs
KOYE (1972-1999)
Former frequencies
92.7 MHz
Technical information[1]
Licensing authority
FCC
Facility ID6430
ClassC
ERP100,000 watts
HAAT247 meters (810 ft)
Transmitter coordinates
27.5201716°N 99.5222926°W / 27.5201716; -99.5222926
Links
Public license information
WebcastListen live
Websitewww.digital949.com

History

KOYE signed on in 1972 on 92.7 MHz with 3,000 watts of effective radiated power. A year later, it moved to 94.9 and increased its power to 100,000 watts. In 1999, KOYE became KQUR and adopted a rock format known as "Cure 95".

In 2007, KQUR flipped its format from Rhythmic Oldies "Jammin' 94.9" to Hot Adult Contemporary "94.9 The Works - Fully Loaded Music". Initially a success, BMP Radio realized that the Laredo Borderplex needed a more popular format, fitting for the area. So in 2009, the station flipped its format to Mainstream Rock while retaining the name. In February 2012, station ownership moved the format to XHGTS-FM 107.3 FM for a few days; at the time, a Mexican affiliate of Border Media Partners owned and operated XHGTS. As a result, the Digital Spanish Top 40 format that had been on XHGTS was instituted on KQUR. KQUR's programming was formerly simulcast over local low-power television station KNEX-LP channel 55.


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