TupiTube

TupiTube is the product of two young Colombian entrepreneurs from the city of Santiago de Cali who, in 2002, led the Ktoon initiative together with the companies Toonka Films and Soluciones Kazak. The software aims to be a tool to encourage young people throughout Latin America interested in the development of the animation industry. The incentive to build Tupi Tube was due to the founders goals to create a community of digital artists.

Ktoon set the foundations to seek the first investments in the project, where entities such as Colciencias, the Sena, and others pushed the initiative during its first years of development. This financing model sustained the project in its early development stage. By 2010, the Ktoon developer team met and retook the project, now with the name of Tupi 2D Magic, and later configured MaeFloresta as the developer who maintains the vision of its predecessors, without abandoning the intention to remain as a free, accessible, and comfortable software for all the public interested in getting started to use. Tupi 2D Magic focuses its efforts on presenting itself as an experience where its users can animate, illustrate and design in different spaces, even becoming a tool in classrooms, reaching 400,000 students in India, where 3,000 schools used it as their software of preference.

MaeFloresta needed to continue its brand projection and Tupi 2D Magic was transformed with the intention of becoming institutionalized as the free 2D animation software preferred by children, young people, and digital artists in training. This is so they were able to grow to reach new audiences and stay in the market.

It exists to pursue the goal of being a tool for artistic education in digital environments, addressing the academic possibilities that animation training can offer, and actively participates in events where ICTs and educational projects converge for the creation of a culture where technological education is also a priority.

Now, TupiTube's development team's efforts have begun to materialize. They have received different awards for their efforts, for hosting TupiTube and for being an example of entrepreneurship in the digital commerce boom.[4]