Kim (magazine)

Kim was established in 1992 with the motto "personal is political".[1][3] The founding company was the AD Publishing.[2] Duygu Asena was named editor-in-chief of Kim in 1993.[4][5] It featured articles on the equality of women, discrimination against women and social gender[2] which were mostly written by Duygu Asena.[6] The readers of the magazine were middle-class women aged 20-30.[2]

Duygu Asena, in an interview, reported that Kim was very similar to Kadınca and its continuation.[4] Because both dealt with women-related topics such as relationships, sex, beauty, and fashion[7] and adopted a liberal feminist ideology which was used as a vehicle in their struggle against traditional religious laws and customs.[8] However, Asena also stated that Kim was more political and addressed younger women unlike Kadınca.[4] Süheyla Kırca also provides some differences between these two magazines indicating that Kim did not focus on sport, environmental issues and employment which were among the frequent topics in Kadınca.[7] Kim folded in 1999.[1]