Kinderling Kids Radio

Kinderling Kids Radio is an Australian radio station based in Stanmore, New South Wales, broadcasting content aimed at families with children aged between 0 and 7 years. It broadcasts 24 hours a day on DAB radio across Australia, and round the world via the internet and streaming applications on Android and Apple mobile devices.

Kinderling Kids Radio
Broadcast areaWorldwide
FrequencyDAB+, online
Programming
Language(s)English
FormatChildren's radio, Talk
AffiliationsAustralian Radio Network
Ownership
OperatorKinderling Pty Ltd.
History
First air date
2 June 2015 (2015-06-02)
Technical information
Transmitter coordinates
33°51′15.12″S 151°3′54″E
Links
Websitewww.kinderling.com.au

History

Kinderling Kids Radio was launched in Australia on 2 June 2015 by a group of parents[1] led by Evan Kaldor.[2] The station has expanded since its inception and is now carried on DAB+ radio across Australia and round the world on the internet. It was nominated for and won the award for "Best Digital Radio Format" at the Australian Commercial Radio Awards in 2016.[3]

In 2017, Kinderling acquired the parenting website babyology.com.au. In doing so, it created a new digital media company called "The Parent Brand" under the control of the station's founder Evan Kaldor, who took on the role of CEO. The Parent Brand aimed to provide written, audio and video content across both outlets.[4]

Later that year, in association with Qantas, Kinderling launched 3 in-flight radio channels for children, "Ready, Jet, Go", "Settle Petal" and "Sleepy Time", all of which were made accessible from passenger seat consoles.[5]

In July 2018, the station also partnered with Amazon's Alexa application, making two children's skills available for users in Australia and New Zealand; "Bedtime Explorers" and "Kinderling Kids News with Groovy Ruby".[6]

As of 4 June 2019, Kinderling has 21.68% of the Digital/Internet Only audience share across Sydney.[7]

Content

The station features a wide range of content such as varying styles of music, stories, meditation and relaxation aids, external programming from CBeebies and other providers, and sleep aids. There is also a parenting podcast called "Feed Play Love".

Schedule

Between 6 am and 8 pm daily, programming is scheduled in 1-, 2- or 3-hour blocks. From 8 pm to 6 am, the station carries a 10-hour track of selected music to aid children in getting to sleep.

Weekdays

6 AM - 7 AMI'm Awake
7 AM - 9 AMStart Your Engines
9 AM - 12 PMGather Round With Groovy RubyAlso includes: Play And Learn (10 AM - 11 AM); Little Lunch (11 AM - 12 PM)
1 PM - 3 PMRadio Playground
3 PM - 5 PMPick Me Up
5 PM - 8 PMSettle Petal
8 PM - 6 AMSleepy Soundtrack

Saturday

6 AM - 8 AMI'm Awake
8 AM - 10 AMWe Are The Champions
10 AM - 12PMBirthday Party
12 PM - 1 PMRetro Rewind
1 PM - 3 PMWe Are Family
3 PM - 5 PMDigital Disco
5 PM - 8 PMSettle Petal
8 PM - 6 AMSleepy Soundtrack

Sunday

6 AM - 8 AMI'm Awake
8 AM - 10 AMKids In The Kitchen
10 AM - 12PMSunday Headspace
12 PM - 1 PMRetro Rewind
1 PM - 3 PMWe Are Family
3 PM - 5 PMDigital Disco
5 PM - 8 PMSettle Petal
8 PM - 6 AMSleepy Soundtrack

References

  1. "About Us". www.kinderling.com.au.
  2. "Kinderling Kids Radio wins Best Digital Radio award". Digitalradioplus. digitalradioplus.com.au. Retrieved 23 June 2019.
  3. "Winners 2016 – Australian Commercial Radio Awards" (PDF). ACRAS. Commercial Radio Australia. Retrieved 23 June 2019.
  4. Samios, Zoe. "Kinderling Kids Radio acquires Babyology, launches The Parent Brand". Mumbrella. Retrieved 25 June 2019.
  5. "Kids entertainment". QANTAS. Retrieved 25 June 2019.
  6. "Kinderling Kids Radio teams up with Alexa". RadioInfo. Retrieved 25 June 2019.
  7. "Radio Audience Measurement - Survey Summary Reports" (PDF). GfK Australia. Retrieved 25 June 2019.
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