Komplett

Komplett AS[1][2] is a Norwegian e-commerce company with nine webshops in 3 countries in Scandinavia.[3] The main part of their product assortment is computers and components, but they have also expanded to include photographic, Hi-Fi, TV, gaming and white goods. The headquarters are located in Sandefjord, Norway where the company was founded. In addition to their Norwegian operations, Komplett also runs webshops in Sweden and Denmark, and distribution in Norway through the channels Norek and Itegra. Komplett has three call centers for sales and support in Sandefjord, Norway and Gothenburg, Sweden. Komplett has a distribution center and warehouses in Sandefjord, Norway. Company turnover in 2015, was 7.3 billion NOK with 800 employees and 1 800,000 active customers.

Komplett AS
TypePublic
IndustryE-Commerce
Founded1996
Headquarters
Sandefjord
,
Norway
Key people
Ole Vinje, CEO
ProductsKomplett
Websitehttp://www.komplettgroup.com

History
Year Significant event(s)
1991 Norek was established
1996 Introduced the first webshop, Komplett.no
1999 Norkom established as a result of a merger between Komplett and Norek
2000 Noted on the Oslo Stock Exchange (OSE)

Komplett.se was established

2001 The first webshop outside of Scandinavia opens
2003 New warehouse set up in Tilburg, Netherlands to supply the web shops in Western Europe
2004 Introduced SAP as the new company ERP system
2005 Komplett introduced their own consumer finance solution
2007 Komplett bought the rights to the name of a new stadium for Sandefjord Fotball called Komplett.no Arena.

In May, the company acquired their Swedish competitor, inWarehouse AB and took control of their webshop, inWarehouse.se

along with their concept stores in Stockholm and Malmö.

In October, Komplett ASA merged with Torp Computing Group ASA and took over the distributor Itegra AS with the webshops MPX.no and XD.no

2008 The UK, Germany, Austria and France webshops were closed on June 24 at 10 in the morning

An additional warehouse of 14,000 m2 was opened adjacent to the existing distribution facilities in Sandefjord

The Irish webshop pickup point, local office and RMA department was opened on September 1 to facilitate Komplett.ie customers

The concept stores in Stockholm and Malmö was effectively sold to Mac Support on October 1

2010 European webshops sold to Netherlands-based Paradigit Holding B.V.

Komplett.no was the first online store in Norway who organised Black Friday

2011 Delisted from Oslo Børs (the Norwegian stock exchange)
2013 Komplett acquires 100% stake in Webhallen Sverige AB, and Blush.no. A stake in Norsk Bildelsenter AS increased to 90.1%

KomplettForsikring.no is also launched

2014 KomplettBank.no is launched.

The company acquires 50.1% of Babybanden.no

2015 Komplett acquires Comtech.de

Komplettreiser.no and Komplettapotek.no are launched

2016 Marked.no and Komplettmobil.no are launched
2017 MPX.no rebranded to KomplettBedrift.no. Komplett.no opens marketplace.
2018 Marked.no shuts down
2019 Verdane buys in Farmasiet.no (formerly Komplett Apotek), Blush, Norsk Bildelsenter and Sixbondstreet[4]
2022 Komplett Group acquires NetOnNet[5]

Awards

Komplett was awarded the Farmand Prize (awarded by Farmand Activum) for best website in 2007 and they won the Gulltaggen the same year in the category Interactive Advertiser of the Year 2007.[6][7]

References
  1. "About". co-opcreditunions.org. Retrieved 7 June 2023.
  2. "Google Maps".
  3. "Ole Vinje". Tek.no (in Norwegian). 12 November 2013. Retrieved 17 June 2022.
  4. Solem, Lars Kristian (31 May 2019). "Norges største nettbutikk tapte 300 mill.: – Fjoråret ble et opprydningsår". www.dn.no. Retrieved 17 June 2022.
  5. Komplett and NetOnNet to combine komplettgroup.com
  6. "Komplett tok førsteplassen! : Økonomisk Rapport". 10 June 2007. Archived from the original on 10 June 2007. Retrieved 17 June 2022.
  7. "Her er vinnerne av Gulltaggen 2007 - HegnarOnline". 9 October 2007. Archived from the original on 9 October 2007. Retrieved 17 June 2022.
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