Loran Nordgren

Loran F. Nordgren is an American professor of psychology who studies the adoption of new ideas and behaviors. In 2020 he became a professor at Northwestern University's Kellogg School of Management.[1][2] He is the co-author of The Human Element: Overcoming the Resistance That Awaits New Ideas.[3][4]

Nordgren completed a B.A. in psychology, magna cum laude, in 2001 at St. Olaf College. He was a Fulbright scholar[5] and completed a Ph.D. in social psychology with distinction at the University of Amsterdam.[1] He was recognized as one of Poets & Quants’ 40 under 40 business school professors.[6][7] Nordgren is the founder of Candor, a software company that promotes bias-free collaboration and feedback.[8][9] In 2009, he was a social and experimental psychologist and assistant professor at Northwestern's Kellogg School of Management.[10][11]

Nordren received the Theoretical Innovation Award of the Society of Personality and Social Psychology and the De Finnetti Prize from the European Association for Decision Making.[12]