Lose (song)

"Lose" is a song by British YouTube personality and rapper KSI and American rapper Lil Wayne from the deluxe edition of the former's second studio album, All Over the Place (2021). The song was written by the two artists alongside its producer Digital Farm Animals and songwriters Ivory Scott, S-X, David Snyder, Peter Jideonwo and Jochanan Samam.[3] It was released for digital download and streaming by RBC Records and BMG on 6 August 2021 as the fifth single from the album. "Lose" is a hip hop track with elements of rock.

"Lose"
Hands of a robot and girl coming together, the title of the single is displayed on the top right as "Lose", the names of the artists are credited on the bottom left stylized as "KSI x Lil Wayne"
Single by KSI and Lil Wayne
from the album All Over the Place
Released6 August 2021
Genre
Label
Songwriter(s)
Producer(s)Digital Farm Animals
KSI singles chronology
"Swerve"
(2021)		 "Lose"
(2021)		 "Locked Out"
(2022)
Lil Wayne singles chronology
"Hall of Flying Mirrors in the Palace of Versailles"
(2021)		 "Lose"
(2021)		 "Lonely"
(2021)
Music video
"Lose" on YouTube

"Lose" received positive reviews from music critics. The song debuted at number 18 on the UK Singles Chart and number 86 on the Billboard Hot 100. It additionally entered the music charts of Australia, Canada, Hungary, Ireland, the Netherlands, New Zealand, Norway and Sweden. The music video was released on the same day as the single. The video places the two rappers in a therapist's office, where they talk about their problems with women, before being launched into wild, animated explorations of their psyches.

Background and composition

The song serves as the first collaboration between KSI and Lil Wayne. Speaking of the song and collaboration, KSI said, "If you told me 10 years ago that this was gonna happen, I would have laughed in your face and blocked you from my contacts. But here we are, it's a reality. Me and Lil Wayne have come together on a track no one will expect. From the singing chorus to the amazing verses, this is a song that will live on for decades".[4]

Release and promotion

In May 2021, KSI announced that he has a collaboration with a big artist whose name ends with the letter "E", which led fans to speculate it to either be Lil Wayne or Canadian rapper Drake.[5] However, in July 2021, model Ravyn Rochelle, who participates in the music video for the song, confirmed that Wayne would be the co-lead artist. KSI eventually revealed the co-lead artist and the song on 30 July 2021.[6] On 4 August 2021, he stated that there would be a music video to accompany the song.[7]

The single charted at number 18 in the UK Singles Chart. It became KSI's first ever single to chart in the US, debuting at number 86 on the Billboard Hot 100.

Critical reception

Joshua Robinson from HotNewHipHop referred to the music that Lil Wayne created on his seventh studio album, Rebirth (2010), and felt that fans "will be delighted to hear the legendary rapper return to his pop-runk aesthetic, and all-in-all, his chemistry with KSI makes for a solid record". Pop-runk refers to pop, rap, and punk combined.[8] Akaash of HipHopNMore said that "it has a rock element to it, adding a new genre to the mix, which is why the album title is what it is", referring to KSI's second studio album, All Over the Place.

Music video

A music video premiered to KSI's YouTube channel nine hours after the song on 6 August 2021.[9] Himself and Lil Wayne are in a therapist's office, talking about their problems with women "before being launched into wild, animated explorations of their psyches".[10]

Charts
Chart performance for "Lose"
Chart (2021) Peak
position
Australia (ARIA)[11] 38
Canada (Canadian Hot 100)[12] 61
Euro Digital Song Sales (Billboard)[13] 8
Global 200 (Billboard)[14] 74
Hungary (Single Top 40)[15] 18
Ireland (IRMA)[16] 20
Netherlands (Single Tip)[17] 10
New Zealand (Recorded Music NZ)[18] 35
Norway (VG-lista)[19] 25
Sweden (Sverigetopplistan)[20] 100
UK Singles (OCC)[21] 18
UK Indie (OCC)[22] 2
UK Hip Hop/R&B (OCC)[23] 4
US Billboard Hot 100[24] 86
US Hot R&B/Hip-Hop Songs (Billboard)[25] 31
US Rhythmic (Billboard)[26] 33

References
  1. Robinson, Joshua (6 August 2021). "KSI Taps Lil Wayne For The Rap-Rock Single "Lose"". HotNewHipHop. Retrieved 8 July 2023.
  2. Blistein, Jon (6 August 2021). "KSI, Lil Wayne Kick Back on a Therapist's Chair in Video for New Song 'Lose'". Rolling Stone.
  3. Cho, Regina (6 August 2021). "Lil Wayne joins KSI for new single "Lose"". Revolt. Retrieved 6 August 2021.
  4. Tryon, Oliver (6 August 2021). "KSI and Lil Wayne go to therapy in "Lose" music video". CULTR. Retrieved 6 August 2021.
  5. Megarry, Daniel (6 August 2021). "KSI & Lil Wayne Team Up On 'Lose'". Dexerto. Retrieved 6 August 2021.
  6. @KSI (30 July 2021). "LOSE @LilTunechi 6th August 2021 Pre-save and pre-add now ksi.lnk.to/AllLinks" (Tweet). Retrieved 30 July 2021 – via Twitter.
  7. @KSI (4 August 2021). "Posting a video on my Jj Olatunji YouTube channel tomorrow Posting the KSI x Lil Wayne Music Video this Friday Feels good to be back" (Tweet). Retrieved 4 August 2021 – via Twitter.
  8. Robinson, Joshua (6 August 2021). "KSI Taps Lil Wayne For The Rap-Rock Singe "Lose"". HotNewHipHop. Retrieved 6 August 2021.
  9. "KSI x Lil Wayne - Lose [Official Music Video]". YouTube. 6 August 2021. Retrieved 6 August 2021.
  10. Blistein, Jon (6 August 2021). "KSI, Lil Wayne Kick Back on a Therapist's Chair in Video for New Song 'Lose'". Rolling Stone. Retrieved 7 August 2021.
  11. "KSI x Lil Wayne – Lose". ARIA Top 50 Singles. Retrieved 13 August 2021.
  12. "KSI Chart History (Canadian Hot 100)". Billboard. Retrieved 17 August 2021.
  13. "KSI Chart History (Euro Digital Song Sales)". Billboard. Retrieved 18 August 2021.
  14. "KSI Chart History (Global 200)". Billboard. Retrieved 17 August 2021.
  15. "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Single (track) Top 40 lista. Magyar Hanglemezkiadók Szövetsége. Retrieved 19 August 2021.
  16. "Official Irish Singles Chart Top 50". Official Charts Company. Retrieved 13 August 2021.
  17. "Dutch Single Tip 14/08/2021". MegaCharts. 14 August 2021. Retrieved 13 August 2021.
  18. "KSI x Lil Wayne – Lose". Top 40 Singles. Retrieved 14 August 2021.
  19. "KSI x Lil Wayne – Lose". VG-lista. Retrieved 13 August 2021.
  20. "KSI x Lil Wayne – Lose". Singles Top 100. Retrieved 13 August 2021.
  21. "Official Singles Chart Top 100". Official Charts Company. Retrieved 13 August 2021.
  22. "Official Independent Singles Chart Top 50". Official Charts Company. Retrieved 13 August 2021.
  23. "Official Hip Hop and R&B Singles Chart Top 40". Official Charts Company. Retrieved 13 August 2021.
  24. "KSI Chart History (Hot 100)". Billboard. Retrieved 17 August 2021.
  25. "KSI Chart History (Hot R&B/Hip-Hop Songs)". Billboard. Retrieved 17 August 2021.
  26. "KSI Chart History (Rhythmic)". Billboard. Retrieved 26 October 2021.
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