Louis Philippe (brand)

Louis Philippe is a premium brand of men's apparel originating from India.[1] It is a subsidiary of Madura Fashion & Lifestyle. It is division of the Indian conglomerate Aditya Birla Group, and was founded in 1989.[2] Named after Louis Philippe, King of France from 1830 to 1848, the brand is one of the largest apparel brands in India, as of 2018.[3]

Louis Philippe
Product typeMen's apparel
OwnerMadura hadd Fashion & Lifestyle
Produced byAditya Birla Fashion and Retail
CountryIndia
Introduced1989
MarketsWorldwide
Ambassador(s)Robert Pattinson
TaglineThe Upper Crest
Websitehttps://www.louisphilippe.com/

The Label is an online fashion and lifestyle magazine for men by Louis Philippe.

It has a turnover of more than US$150 million.

Products and marketing

The sub-brands in Louis Philippe portfolio include:

  • LP MAINLINE/FORMALS (menswear formals)
  • LP LUXURE (collection of luxury wear)
  • LP SPORTS (casual and semi-formals)
  • LP JEANS (denim collection)

References

  1. "Louis Philippe is the top selling brand at shopping chains". The Economic Times. Retrieved 2022-03-04.
  2. "Louis Philippe Sub Brands Marketing Essay". www.ukessays.com. Retrieved 2022-03-04.
  3. Bureau, Indiaretailing (2018-01-29). "Louis Philippe from Aditya Birla Fashion and Retail Ltd. enters Nepal". Indiaretailing.com. Retrieved 2022-03-04.
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