Lulu the Movie

In February 2014, Chong announced that she would be making a film based on Lulu, one of the main characters of The Noose,[3] after conducting a survey in which Lulu came in top, among other characters such as Barbarella, due to the fact that everyone is preoccupied with Mainland Chinese immigrants.

On April 26, 2014, an audition was held at Bugis Junction for members of the public to be part of the film, as part of the celebrations for World Intellectual Property Day 2014. It was also announced then that the film would take the form of a mockumentary, with real as well as scripted reactions.[4]

Chong had initially planned for Lulu The Movie to be released in early 2015, but due to her involvement with other projects and the fact that there were several films released during Singapore's golden jubilee, it was postponed to late 2016.[5]

Williams was cast as the male lead in Lulu due to his close friendship with Chong, and that he had played "the posh guy in a suit" in several films and dramas.[6] Ong was cast to play the role of Alfred, possibly due to his negative public image during his radio career. In order to play the role of Lagerfeld, The Flying Dutchman "took his role very seriously", watched videos of Lagerfeld's interviews on set and mastered his "thick German accent"[7]

Filming started in late 2014 with an initial budget of S$1.2 million,[8] with some scenes shot in London and Shanghai, among other major cities, and others shot in various parts of Singapore.[9]

John Lui of The Straits Times rated Lulu a 3.5 out of 5 stars, commenting that the first half of the film is "a chaotic jumble of vignettes dealing with Lulu's fish-out-of-water problems", often involving bilingual puns, and "feels like the veggies that must be consumed before dessert is served". The second half, on the other hand, involves her journey from rags to riches, and is described as a combination of fact and fiction, much like Borat and Brüno, in which Lulu, as a fashion host, interviews bystanders in London and Shanghai "in which she mocks her own wardrobe ... while subtly exposing their assumptions about people from China".[10]

Gabriel Chong of MovieXclusive.com rated Lulu a 1.5 out of 5 stars, stating that "it is a badly formed movie with a bare-bones narrative, little to none character development and surprisingly witless jokes that can't even match that of the YouTube clips which have made her character so popular and endearing in the first place".[11]

Lulu earned roughly $650,000 in its first weekend in Singapore, making it the third highest-grossing movie over that period, after Fantastic Beasts and Where to Find Them and Moana.[12]