MACH Alliance
The MACH Alliance is a not-for-profit advocacy group whose members include software vendors, systems integrators, agencies, and individual experts, called "Ambassadors",[1] advocating for open and best-of-breed enterprise technology ecosystems.[2][3] The Alliance was formed in June 2020[4] and has, as of February 2023, 78 members[5] spanning three continents.[6] Notable members are, in alphabetical order, Amazon Web Services, Capgemini, Deloitte, Google Cloud Platform, MongoDB, Publicis Sapient, Vercel, Wunderman Thompson.
Type | Advocacy group |
---|---|
Industry | Information technology |
Founded | 2020 |
Area served | Global |
Key people | Jon Panella (Chairperson) Casper Rasmussen (President) |
Number of employees | 6 |
Website | https://machalliance.org |
History
The MACH alliance was founded in June 2020[4] by four companies: Contentstack, Commercetools, EPAM Systems, and Valtech plus ten inaugural members: Algolia, Amplience, Cloudinary, Constructor.io, Contentful, E2X, Fluent commerce, Frontastic, Mobify and Vue Storefront.[7]
- Microservices-based,
- API-first,
- Cloud-native software-as-a-service and
- Headless offerings.
About a year later, MACH membership reached 30 members[10] and again a year later doubled to about 60 members.[11]
Membership
The MACH Alliance actively seeks software vendors, systems integrators, agencies, consultancies, and individual experts who share their vision for open and best-of-breed enterprise technology ecosystems. For like-minded organizations the MACH Alliance established certification standards that help identify those that embrace MACH philosophies and offer MACH-certified services. In order to become a member, an organization must be in full compliance.[5] Sticking to a concise definition of what services qualify and zealously enforcing this throughout their member application process has earned the MACH Alliance a reputation of being "bouncers controlling the velvet rope at the entrance of the Coolest Tech in Town Club".[12][6]
Activities
The MACH alliance's main activities in support of their advocacy of open and best-of-breed enterprise technology ecosystem are: events and the publication of various content pieces.[13][14]
Benefits of MACH
The advantages of an open and best-of-breed enterprise technology ecosystem that the MACH Alliance advocates are:
- Flexibility: users can choose the cloud services they want based on their unique requirements and context allowing for easy customization and speedy changes.[9][15]
- Resourcefulness: the flexibility to choose only required cloud services implies a reduction in overhead, a leaner footprint compared to more holistic, all-in-one platforms, thereby reducing costs.[9][15][16][17]
- Best-of-breed: Best-of-breed, implying a collection of expert applications doing one thing really well, can improve quality and agility.[9][16][17]
- Developer focus: MACH supports being developer-first, which can be an asset for companies prioritizing developer experience.[9]
- Speed: MACH-based cloud services provide firms with faster rollouts that can be scaled faster.[17]
Drawbacks of MACH
The open and best-of-breed enterprise technology ecosystem that the MACH Alliance advocates has drawbacks:[9]
- Increased maintenance: managing many cloud services from different vendors brings maintenance hurdles associated with tracking, monitoring and securing the various integration points.
- Stitching: managing many cloud services from different vendors brings orchestration challenges when stitching them together to make service components talk to each other.
- Set-up costs: initial costs and engineering time can be higher compared to implementing all-in-one platform due to the coordination requirements between cloud services.
- Assistance: companies unfamiliar with MACH may need help from systems integrators or middleware to orchestrate connections between cloud services.
- Lack of standards: at present MACH is a general architecture rather than a standard specification, which implies that technologies and the behaviors may differ from cloud service to cloud service.
References
- "About MACH Alliance". machalliance.org. Retrieved 2023-01-12.
- Adrian Bridgwater (2022-08-22). "Why Headless in MACH is a no-brainer". IDG Connect. Retrieved 2023-02-13.
- Katy White (2021-01-20). "What is the MACH alliance?". deptagency.com. Retrieved 2023-01-12.
- Janus Boye (2021-10-11). "What's the MACH Alliance all about?". www.boye-co.com. Retrieved 2023-01-12.
- MACH Alliance. "Members". machalliance.org. Retrieved 2023-01-22.
- "From Launch to the "Coolest Tech in Town Club" in a Year". The Baas Company. Retrieved 2023-02-14.
- Roy Edwards (2020-06-24). "MACH Alliance launched to empower enterprises with modern, SaaS technology". enterprise times. Retrieved 2023-01-22.
- Emily Seares (2022-10-25). "'The coolest tech club in town': how Mach is changing digital offerings". Raconteur. Retrieved 2023-01-22.
- Bill Doerrfeld (2022-12-08). "Introduction to MACH Architecture". DevOps.com. Retrieved 2023-02-13.
- Adrian Bridgwater (2021-08-30). "The speed of software, MACH Alliance hits 30". ComputerWeekly. Retrieved 2023-01-22.
- Gabrielle Rodgers (2022-03-02). "MACH Alliance Adds 8 Members That Support Composable Architectures". CMSWIRE. Retrieved 2023-01-26.
- Joe Cicman (2021-07-21). "Buy An Integrated DXP Platform, Not Just A Box Of Rocks". Forrester. Retrieved 2023-02-15.
- "Upcoming Events". MACH Alliance. 2023-01-27. Retrieved 2023-01-29.
- "Insights". MACH Alliance. 2023-01-27. Retrieved 2023-01-29.
- Alice Cumming (2022-12-13). "Demystifying MACH – the 2023 e-commerce buzzword". Business Leader. Retrieved 2023-02-13.
- Phil Wainewright (2022-07-07). "The next fundamental shift in business tech arrives at MACH One". diginomica. Retrieved 2023-02-13.
- Stefan Schinkel (2021-12-01). "What is MACH Alliance?". dotcms. Retrieved 2023-02-14.