Mawdoo3

Mawdoo3 (in Arabic: موضوع Mawḍūʿ; meaning "Subject") is an online Arabic content publisher based in Jordan.[1] It was established in 2010 by Mohammad Jaber and Rami Al Qawasmi, and launched in 2012. The company claims to be the world's largest Arabic website.[2]

Mawdoo3
The Home Page in Mawdoo3
Type of site
Internet content publisher
Available inArabic
OwnersMohammad Jaber and Rami Al Qawasmi
Revenue$289,000 (2018)
URLmawdoo3.com
CommercialYes
Current statusActive
Written inwiki

The company expanded its online content with over 140k articles to date.[2] In 2011, it won the first prize for the Queen Rania National Entrepreneurship Award for the category of universities and academics in 2011.[3]

In March 2018, Mawdoo3 also launched a speaking digital assistant called Salma.[4]

History

Establishment

Mohammed Jaber, who, when he was studying at the Hashemite University in Jordan, said: "The idea of the project came in late 2009 from reading a book about e-marketing during my summer vacation, which prompted me to read further. I bought three specialized books and read them, which revealed to me the opportunity to build a project to develop a keyword analysis service in Arabic".[5]

In 2010, Jaber and Rami al-Qawasmi founded Mawdoo3 with their private money and that of family and friends. The startup won the first prize for the Queen Rania Business Plan Competition Award in 2011, while the founders were students. It was launched in 2010.[3]

Investments and partnerships

In August 2015, Mawdoo3 announced that it had received US$1.5 million in Series A funding from Dubai-based investor "EquiTrust" (Choueiri Group former corporate investment arm) as a result of a remarkable increase in the traffic with more than 20 million visits per month, of which 12 million are unique with a majority of the traffic coming from Saudi Arabia, followed by Egypt and Jordan.This funding was to be invested in supporting Arabic content and increasing the number of Arabic pages on the Internet as per the announcement.[6][3][7]

In addition, Mawdoo3 entered into partnerships with a number of publishers and institutions to provide them with high quality content, such as Mutah University, Queen Rania Center for Entrepreneurship, the Islamic World Academy of Sciences, Medical Reference Altibbi, and the technical Arabic Dictionary".[8]

In July 2018, Mawdoo3 announced that it had received $13.5 million in their series B round of funding, led by U.K.-based Kingsway along with U.S. based Endure Capital.[9] In 2018, Mawdoo3 generated $289,000 in revenue.[10]

Growth

In early 2016, with approximately 17 Million users, Mawdoo3 became the most popular website in Arabic.[11]

In early 2017, Mawdoo3 AI was founded, A fine-tech division of Mawdoo3 with a mission of creating an Arabic speaking conversational agent that answers factoid questions.

In 2018, Mawdoo3 announced reaching 45 million[9] unique users, achieving a growth rate of approximately 43% of what they have in 2016.[2]

AI

In March 2018, Mawdoo3 launched its beta web services of the most comprehensive Arabic NLP toolkit for developers (ai.mawdoo3.com). The API-based developer library exceeds state of the art accuracy in most of the NLP tasks including but not limited to: Automatic diacritization, named entity recognition, coreference resolution, sentiment analysis and Arabic text to speech.

Mawdoo3 NLP toolkit was designed to serve as building components of Mawdoo3 Arabic speaking digital assistant, Salma, that answers factoid questions from Mawdoo3 platform. Salma is planned also to be provided as an Arabic voice interface service for enterprises in sectors like travel, automobile, telecom and electronics.[4]

Functionality

Mawdoo3 uses the wiki system. Mawdoo3.com adopts a centralized operation model to create and upload content. The team is composed of 20 full-time employees, as well as hundreds of writers divided into paid experts and contributors, who write on specific topics according to special content strategy. It publishes original informational articles and rejects opinion, news, and promotional pieces. Prior to publishing, articles are verified and checked for plagiarism.

Statistics

Visitors

According to the Alexa website (July, 2018), the distribution of the Arab visitors is as follow:[7]

OrderCountryPercent of Visitors
1 Egypt20.0%
2 Saudi Arabia14.3%
3 Algeria13.1%
4 Sudan9.2%

References
  1. "Company Overview of Mawdoo3". BloombergBusiness. Retrieved November 15, 2015.
  2. "Mawdoo3 Case Study". Amazon Web Services. Retrieved 15 July 2018.
  3. Lucy Knight (August 19, 2015). "Jordan's Mawdoo3 gets $1.5M in Series A funding". Wamda. Retrieved November 15, 2015.
  4. "Move Over Siri, in the Middle East Salma Has Your Number". endeavor. Retrieved 15 July 2018.
  5. "'Mawdoo3' won the first prize for the Queen Rania National Entrepreneurship Award in 2011". Khaberni (in Arabic). Jordan. September 19, 2011. Retrieved November 15, 2015.
  6. Jane Hosking (September 7, 2015). "Online Encyclopedia Mawdoo3 Receives $1.5 Million in Funding". Venture Magazine. Retrieved November 15, 2015.
  7. Alexa: Mawdoo3 Archived 2016-01-20 at the Wayback Machine.
  8. Parwine Hamandi (October 1, 2015). "World's Largest Arabic Web Encyclopedia Gets $1.5M Investment". ArabNet. Retrieved November 15, 2015.
  9. "Venture capital loves success. Want proof?". ameinfo.com. 2 August 2018. Retrieved 2018-08-02.
  10. https://data2.unhcr.org/en/documents/download/69605
  11. "Website created by 2 young Jordanians in a coffee shop 6 years ago becomes most popular in Arabic". US News. Retrieved 15 July 2018.
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