MoneySense

MoneySense is a Canadian online personal finance and lifestyle magazine published by Ratehub.

MoneySense
CategoriesBusiness
Total circulation
(December 2011)
111,811[1]
Founded1999
First issueSeptember 1999
Final issueDecember 2016 (print)
CompanyRatehub
CountryCanada
Based inToronto
LanguageEnglish
Websitewww.moneysense.ca
ISSN1488-1349

History and profile

MoneySense was founded by Rogers Media in 1999 and started publishing in September 1999.[2] It covers articles on personal finance and targets both men and women.[2]

In 2009 MoneySense launched a new website to distinguish its brand within Rogers Publishing and to address navigation challenges their customers were having with the old site. The site launch was sponsored by TD Canada Trust. Prior to this, MoneySense was merged with the Canadian Business and Profit under the CB Online brand banner.[3]

In 2016 Rogers Media announced it was moving four publications, including Moneysense, Flare, Sportsnet and Canadian Business to a digital, online format.[4] A significant cut back to its publishing division.[5] The print edition was terminated in December 2016[6] and since January 2017, it has been published only online.[7]

In 2018 it was reported that Rogers was looking to sell MoneySense along with Maclean's, Canadian Business, Today's Parent, Hello! Canada, Flare and Chatelaine in a single bundle. This was announced approximately two months after approximately 75 people were laid off.[8]

Rogers sold the publication to Ratehub, a Toronto-based financial technology company, in 2018.[9]

References

  1. "eCirc for Consumer Magazines". Audit Bureau of Circulations. Archived from the original on 24 July 2012. Retrieved 28 April 2012.
  2. "MHPL set to launch ambitious new finance title". Masthead. Toronto. 10 March 1999. Retrieved 19 February 2016.
  3. Jeromy Lloyd (21 December 2009). "MoneySense distinguishes itself online". Retrieved 26 September 2019.
  4. "Rogers announces magazine overhaul, will stop printing Flare, Sportsnet, MoneySense and Canadian Business". Toronto Sun. 30 September 2016. Retrieved 2 October 2019.
  5. "Rogers To Stop Printing 4 Major Canadian Magazines". HuffPost Canada. 2016-09-30. Retrieved 2 October 2019.
  6. SeanCraig (30 September 2016). "Rogers makes major retreat from print media, taking four titles online, shopping others". Financial Post. Toronto: Postmedia Network Inc. Retrieved 15 January 2017.
  7. Posadzki, Alexandra (30 September 2016). "Rogers to make 4 of its magazines online-only by 2017". CP24. BellMedia. Retrieved 30 September 2016.
  8. "Rogers reportedly looking to sell digital and print magazine assets as single package". MobileSyrup. 16 August 2018. Retrieved 26 September 2019.
  9. "Rogers Media sells MoneySense to Ratehub". CBC News, 29 November 2018.


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