NOH8 Campaign

The NOH8 Campaign (NOH8 meaning "No Hate") is a charitable organization whose mission is to promote LGBT marriage, gender and human equality through education, advocacy, social media, and visual protest.[1]

NOH8 Campaign
Formation2009
Type501(c)(3)
Location
Founders
Adam Bouska & Jeff Parshley
WebsiteNOH8Campaign.com

The campaign was created as photographic silent protest by celebrity photographer Adam Bouska and partner Jeff Parshley in response to the passage of Proposition 8. Photos featured subjects with duct tape over their mouths, symbolizing their voices being silenced by Prop 8 and similar legislation around the world, with "NOH8" painted on one cheek in protest. "H8" (leet for 'hate') is short for "Proposition H8" (pronounced "proposition hate"), a nickname used by critics of the proposition. The photos were featured on the campaign's website, as well as social networks, and a virtual world campaign in Second Life.[2][3]

The images appeared on social networking sites Facebook and Twitter to spread the message of equality. Some photographers and student groups set up their own photoshoots.[4][5][6] The campaign photos circulated on the internet and appeared on many supporters' social networking profiles. Both LGBT and non-LGBT people participated in the photoshoots.[7] Slogans popularized by the campaign included: #NOH8 "No Hate", #NOH8inMySt8 "No Hate In My State", #NOH8Worldwide "No Hate Worldwide", #AllLoveNOH8 "All Love No Hate".

History
NOH8 Campaign at the Los Angeles LGBT pride parade in 2011

On November 4, 2008, Proposition 8 passed in California, amending the state Constitution to ban same-sex marriage. The defeat provoked a groundswell of initiative within the LGBT community at a grassroots level, with many new political and protest organizations being formed in response. [8] The NOH8 Campaign was created in 2009 as a result of the passage of Proposition 8, which added an amendment to the California Constitution to ban gay marriage. Proposition 8 was effectively overturned in 2013 as a result of the Ninth Circuit Court of Appeals decision to affirm a lower court's ruling on Perry v. Schwarzenegger.[9] Inspired by Proposition 8, the scope of the NOH8 Campaign expanded its goals to fight discrimination and bullying generally and to spread a worldview of acceptance.

Events

Celebrity and political support
Actress Pauley Perrette attending the NOH8 campaign

Proceeds from the November 2011 music video Attention Please by Darryl McDaniels of Run–DMC and actress Pauley Perrette of NCIS were donated to the NOH8 campaign.[16] Perrette supported NOH8 by providing memorabilia for auction and with awareness-raising efforts such as wearing a NOH8 dress to the People's Choice Awards in 2011 and adding a silent protest photo as the background and profile pic on her official Twitter account.[17][18][19]

Former WWE wrestler Darren Young wore a NOH8 hoodie for his match at the Elimination Chamber PPV in February 2014 (he was the first WWE performer to come out publicly as gay while active as a wrestler with the company), and in April 2014, numerous WWE wrestlers participated in a photo shoot to promote the campaign.[20]

See also

References
  1. "NOH8 Campaign - About". Retrieved October 20, 2012.
  2. "NOH8 Campaign SL's photostream". September 14, 2009. Retrieved November 19, 2009.
  3. "No H8's Viral Campaign Goes Virtual". NOH8.
  4. "Local photographer Debra Gloria gives some NOH8 action of her own". Archived from the original on June 12, 2020. Retrieved November 20, 2009.
  5. "Students strike pose to support NOH8 campaign". Archived from the original on October 27, 2013. Retrieved November 20, 2009.
  6. McCain, Meghan (June 19, 2009). "Why I Posed Against Prop 8". The Daily Beast. Retrieved November 19, 2009.
  7. "No H8 Photos Take Over Facebook". The Advocate.
  8. Phelps, Timothy (June 23, 2013). "The Man Behind the Proposition 8 lawsuit". Los Angeles Times. Retrieved September 25, 2015.
  9. "LA Times "Prop 8: Gay marriages can resume in California, court rules"". Los Angeles Times. June 28, 2013. Retrieved January 5, 2021.
  10. "Shanna Moakler, Former Miss Universe Brook Lee Rally for Anti-Prop 8 Ad Campaign". Fox News. April 29, 2009. Retrieved November 19, 2009.
  11. "NOH8 Campaign PSA". YouTube. Archived from the original on December 20, 2021. Retrieved November 19, 2009.
  12. "NOH8 Campaign's "I'm Coming Out" PSA". YouTube. Archived from the original on December 20, 2021. Retrieved November 19, 2009.
  13. NOH8 Campaign [@NOH8Campaign] (November 18, 2009). "Mark your calendars! Received some exciting news last night that the city of West Hollywood plans to make DEC 13th official #NOH8 Day! RT" (Tweet) – via Twitter.
  14. "State of California Department of Justice search of the Registry of Charitable Trusts (RCT)". Retrieved August 21, 2011.
  15. "NOH8 Campaign - About". Retrieved August 21, 2011.
  16. "Pauley Perrette Teams Up With DMC". The Insider. Archived from the original on November 19, 2011. Retrieved November 19, 2011.
  17. "NCIS Star Pauley Perrette Answers Your NOH8 Auction Requests!". NOH8 Campaign. Retrieved November 19, 2011.
  18. "Pauley Perrette (pauleyp) on Twitter". Retrieved November 17, 2011.
  19. "Pauley Perrette Says NoH8". January 6, 2011. Retrieved September 17, 2016.
  20. "WWE Superstars and Divas join the NOH8 Campaign". Retrieved September 17, 2016.
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