Monde Nissin

In 1989, Monde Nissin ventured into the instant noodles segment with launch of Lucky Me!. It also launched Lucky Me! Instant Mami, noodles with soup in pouches, in Beef and Chicken variants.

The launch of Lucky Me! Pancit Canton, in 1991 the first dry stir-fry pouched noodles in the Philippine market also created a brand new category worth over ₽10 billion in 2020.[8] In 1995, Lucky Me! Supreme in La Paz Batchoy flavor was launched as the first Filipino dish-flavored no-cook cup noodles.

In 2009, Lucky Me! Special was introduced, which consists of noodles with local and international flavors such as Lomi (egg noodles in seafood flavor), Jjamppong (spicy Korean noodles), Curly Spaghetti, Baked Mac, and Mac & Cheez.

In 2014, Kantar Worldpanel, in its Brand Footprint Report, cited Lucky Me! as the most chosen and purchased consumer brand in the Philippines, reaching almost all Filipino households.[10]

In 2001, the company acquired M.Y. San Biscuit, Inc., manufacturer of SkyFlakes, Fita, and M.Y. San Grahams.[11] After the acquisition by Monde Nissin, M.Y. San Biscuit, Inc. changed its name to Monde M.Y. San Corporation.[11]

Several cookies and snack products were also launched, namely Eggnog Cookies, Bread Stix, and Bingo Cookie Sandwich.

In 2005, Voice Combo Sandwich was launched as the first cracker and wafer combo biscuit in the Philippines.

In 2014, Voice Pops was launched as the first cream sandwich with popping candies.

In 2006, Monde Nissin entered into distribution agreements with Dutch Mill Co. Ltd. and Dairy Plus Thailand, respectively, under which Monde Nissin became the exclusive distributor of Dutch Mill cultured milk and yogurt products, respectively, in the Philippines. In 2010, Monde Nissin expanded its partnership with Dutch Mill Co. Ltd. to include marketing by Monde Nissin of Dutch Mill products. In 2016, Monde Nissin formed a partnership with Dutch Mill Co., Ltd. for the distribution of Dutch Mill cultured milk.[8][12]

Additionally in 2010, Monde Nissin entered the culinary solutions market with the introduction of Lucky Me! NamNam All-3-in-1 Seasoning. Its portfolio of culinary aids expanded further with the launch of Lucky Me! NamNam Tomato seasoning in 2013, the first seasoning in the local market with the taste of real tomatoes.

In August 2011, Monde was launched as the first premium-quality packaged baked products line. It initially offered Monde Special Mamon, the first premium-quality baked sponge cake in the Philippines. This was followed by the introduction of Monde Special Cream Puff, Belgian Waffle, and Crispy Waffle.

In 2014, Monde Nissin also became exclusive marketing and distribution arm of Sandpiper Spices and Condiments Corp. for Mama Sita's products, such as sauces, mixes, condiments, meal kits, and coolers.

Monde Nissin continued to expand by entering into a joint venture deal in 2016 with Nippon Indosari, Indonesia's largest bread products producer, to create Sarimonde Foods Corporation, which started its operations in the Philippines in 2017.[13]

Monde Nissin also formed a joint venture called Monde Malee Beverages Corporation in 2017 with Malee Beverage Public Co. Ltd., a leading juice and canned fruit manufacturer in Thailand, and became the exclusive distributor of Malee branded beverage products in the Philippines.[14]

Apart from developing homegrown brands, Monde Nissin led acquisitions and forged business partnerships, leading to the diversification of its product lines and extended reach in the international market.

Philippines

In 2001, M.Y. San Biscuit, Inc. was acquired by Monde Nissin and renamed Monde M.Y. San Corporation.

In 2014, the company became the exclusive marketing and distribution arm of Marigold Manufacturing Corporation for Mama Sita's products.

In January 2023, the company acquired a 15% stake in The Figaro Coffee Group, parent company of Figaro Coffee, Angel's Pizza and Tien Ma Taiwanese restaurant. The investment marks the company's entry into the foodservice sector.[15]

Thailand

In 2004, Monde Nissin began its expansion in the international manufacturing market through the establishment of another subsidiary, Monde Nissin Thailand.

In 2006, Monde Nissin partnered with Dairy Plus Thailand to distribute Dutch Mill Yoghurt Drink to the Philippines. Four years later, the company took over the local marketing of the brand.

Australia

In 2015, Monde Nissin acquired Menora Foods, a family-owned Australian food company, its third acquisition in Australia, having previously acquired the Black Swan and Nudie Juice brands.[16][5]

United Kingdom

In 2015, it bought Quorn for £550m. Quorn Foods is the market leader in the meat alternatives market in the United Kingdom.[17]

Indonesia

Monde Nissin formed a joint venture with Nippon Indosari, Indonesia's largest bread products maker, in 2016 to form Sarimonde Foods Corporation. According to the company, Sarimonde recently acquired Walter Bread, a Filipino brand known for its nutritious and creative bread products, as its first big step in the packaged bread industry. Its portfolio includes Walter Sugar-Free Bread and Walter Double Fiber Wheat Bread, both of which are industry firsts.[5]

Japan

The company also announced a collaboration with Japanese retailer Uniqlo to launch men's and women's shirts featuring Monde Nissin brands such as Lucky Me!, the Philippines' leading instant noodles brand, and Bingo Cookie Sandwich, a popular snack among teenagers.[5]