OnePath Network
OnePath Network is an Australian Islamic-themed original content video production studio and media outlet based in Sydney, Australia. It was established in 2014 as a not-for-profit organization and da‘wah media network. It publishes videos, articles, news, and interviews, and produced the short film Last Chance.
Country | Australia |
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Broadcast area | Worldwide |
Programming | |
Language(s) | English, Arabic |
Ownership | |
Key people |
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Links | |
Website | onepathnetwork |
History
OnePath network was founded in March 2014 in Sydney as a non-profit by Malaz Majanni as a da‘wah initiative; the goal was to create "values based" video content to counter negative views of Islam and Muslims and to generate news, documentaries, and commentary from a Muslim perspective.[1][2] The network was started with $1M in donations from the Muslim community, and sought to grow by selling advertising aimed at young Muslims.[1][3] It aimed to distribute its content through its website and apps, YouTube, Facebook, and occasionally in other outlets like movie theaters.[1] The project was endorsed by Ibrahim Abu Mohamed, the Grand Mufti of Australia,[4] and in April 2015 Irfan Yusuf endorsed the network in an editorial published in the Sydney Morning Herald.[5]
Guests have included Brian McDonald, the head of the AFP counterterrorism team,[2] and in 2016 they interviewed Oliver Bridgeman, who alleged that he had been trapped in Syria after the Australian Government cancelled his passport.[6][7][8]
In October 2016 the OnePath Network produced Last Chance, a 45-minute film about a young Muslim man tempted into a life of selling drugs and violence, which was shown in movie theaters in Australia.[9][10] By February 2018 the network had made and released around 400 videos.[1]
Awards
At the 2016 Australian Muslim Achievement Awards, OnePath Network won Media Organisation of the Year, and one of its hosts was a finalist for Role Model of the Year.[11] The following year, in 2017, the network won the award in the "media" category of Dubai's Islamic Economy Awards.[12]
In 2023, OnePath Network was awarded YouTube's 1 Million subscriber creator award. https://www.youtube.com/OnePathNetwork
References
- "110 mln views and counting: Australian start-up rising fast as key player in Islamic media content". Salaam Gateway. 8 February 2017.
- Om, Jason (16 March 2015). "Sydney's Muslim community sets up TV studio". ABC News.
- "Australian Muslims to launch TV studio - World Bulletin". World Bulletin. 17 March 2015.
- Melewar, T. C.; Alwi, S. F. Syed, eds. (2017). Islamic Marketing and Branding: Theory and Practice. Routledge. ISBN 9781317112235.
- Yusuf, Irfan (3 April 2015). "Editorial: One Path Network undermines extremist rhetoric". The Sydney Morning Herald.
- Davey, Melissa (13 March 2016). "Australian teenager in Syria says he feels betrayed over cancelled passport". The Guardian.
- McKeith, Sam (13 March 2016). "Australian Teen Oliver Bridgeman Calls Passport Cancellation A 'Big Joke'". Huffington Post.
- Rose, Anton (7 September 2017). "Oliver Bridgeman's lawyer 'unaware of marriage' in Syria". Chronicle.
- Ahmad, Zia (21 October 2016). "OnePath VIP dinner and pre-screening of "Last Chance"". Australasian Muslim Times.
- Buckley, Danielle (October 9, 2016). "Kamal Saleh's new film highlights perils of drugs and violence". Canterbury-Bankstown Express via the Daily Telegraph.
- "Mission of Hope: The 10th Annual Australian Muslim Achievement Awards 2016". Archived from the original on 2018-02-17. Retrieved 2018-02-15.
- "Press release: Dubai CP honours Islamic Economy Awards winners". Gulf Today. November 28, 2017.