Oscar Farinetti

Natale Farinetti, known as Oscar (Italian pronunciation: [ˈɔskar fariˈnetti]; born 24 September 1954), is an Italian businessman and investor. Farinetti was the owner of the high-end Italian food mall chain Eataly and founder of the consumer electronics chain UniEuro.

Oscar Farinetti
Farinetti in 2013
Born24 September 1954
Alba, Italy
Culinary career
Cooking styleItalian

Personal life and career

Farinetti was born in Alba, Italy. His father was insurgent and deputy mayor of Alba Paolo Farinetti.[1] After attending the liceo classico Govone in Alba, he started studying Business in Turin in 1972, but dropped out from college in 1976.[2] His father Paolo founded a small local supermarket in 1967 and named it UniEuro; a few years later Oscar became actively involved in the business. He was appointed board member in 1978, and then CEO & Chairman until 2003.[3] The same year he decided to sell UniEuro to Dixons Retail for £230m.[4] In 2004 he founded the high-end Italian supermarket Eataly. The New York Times has described it as a "megastore" that "combines elements of a bustling European open market, a Whole-Foods-style supermarket, a high-end food court and a New Age learning center."[5] The company is based in Monticello d'Alba, Cuneo, Italy and currently controls 28 stores in 7 different countries (United States, United Kingdom, Canada, Japan, UAE, Italy, Turkey and Brazil).[6]

On March 18, 2014, Eataly opened its big 5,000-square-meter store in Piazza XXV Aprile in Milan. In November 2016, Eataly opened in Copenhagen.[7]

On November 13, 2019, Eataly opened a 50,000-square-foot store in Toronto, Canada in the Manulife Centre on Bloor Street.[8]

Media coverage

Farinetti's disruptive model has received significant media attention. His methods have been covered by publications including Forbes,[9] The New York Times,[10] The Atlantic[11] and the Chicago Tribune.[12]

References
  1. "ANPI, Biografia Paolo Farinetti" (in Italian). Associazione Nazionale Partigiani d'Italia. Retrieved 31 July 2014.
  2. Sartorio, Anna (7 October 2008). Il mercante di utopie. La storia di Oscar Farinetti, l'inventore di Eataly (in Italian). Sperling & Kupfer. p. 56. ISBN 978-8820046217.
  3. "Oscar Farinetti racconta Oscar Farinetti" (in Italian). Il Post. 24 February 2012.
  4. "Dixons in £230m UniEuro takeover". The Independent. Archived from the original on December 11, 2008.
  5. Tardi, Alan (24 October 2007) Spacious Food Bazaar in Turin Plans Manhattan Branch, The New York Times
  6. "Eataly Chicago focuses on quality, education". Supermarket News. 8 July 2014.
  7. "Eataly opens in Copenhagen". Eataly website. 10 November 2016. Retrieved 25 March 2017.
  8. "Eataly Toronto - blogTO - Toronto".
  9. "Eataly Chicago, Is This The Future Of Food Retailing?". Forbes. 12 February 2013.
  10. "Big Box Italian Food, in Rome". The New York Times. 19 July 2012.
  11. "The Supermarket of the Future". The Atlantic. 1 May 2007.
  12. "Eataly comes to Chicago". Chicago Tribune. 29 August 2014.
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