Paul Clark (designer)

Clark began his career assisting ceramic designer Michel Caddy in his studio whilst a student at Central School of Arts and Crafts on the Industrial Design course. There he was involved in graphic design and also gained experience designing various of 3D materials and ceramics. In 1962 he decided not to return to Central School of Arts and Crafts, instead establishing himself as a freelance graphic designer and a maker of accessories for the kitchen. There was a revival of interest in Victorian and Edwardian style and one of his first products was a range of knob stoppered storage jars. Also at this time, Clark developed an interest in Letraset, designing and applying for a provisional patent on his own display lettering system.[5]

As a Pop designer in the swinging London era, Clark's work was particularly popular in the boutiques of London's Carnaby Street such as Gear.[6] He also supplied Kleptomania in Kingly Street, which was run by Tommy Roberts who later opened the famous Mr Freedom in the Kings Road.

In 1965, David Phillips, the China & Glass buyer Woollands of Knightsbridge - the London department store - held a British Fortnight promotion and commissioned designs from Clark and other designers from the era. This led to Clark's iconic Union Jack mug for which he is most well known.[7][8] For the opening reception he devised a novelty handout called 'Instant Patriot Outfit'. This was a small gold foil folder with a folded Union Jack inside it, with the slogan 'Be British' printed on it. It was subsequently given to guests at the opening event of the British Pavilion at the 1967 Worlds Fair in Montreal. Woollands closed in 1967 and David Phillips went on to become Terence Conran's chief buyer at Habitat[9]

Clark was aware of the work of the upcoming young Pop artists and was particularly influenced by issue 32 of the Royal College of Art's magazine 'Ark'. This included a 'Kit of Images' with an actual card target and he subsequently used the target motif in his designs for mugs, dishes and coasters. A dynamic symbol of the era, it was originally derived from American artist Jasper Johns' series of target paintings, and developed by Peter Blake in the early 1960s. Along with the Union Jack, the target symbol fitted well with the mid-sixties trend for design derived from Op art and hard edged abstraction.[10] Typography also featured strongly in Clark's designs for mugs, dishes and clocks. By 1968, Clark was known as "the pop clock man".[11]

In 1966, Clark became the design consultant at Perspective Designs, a company set up by Philip Bidwell specifically to market the work of young British designers.[12] They made kitchen accessories, stationery, gifts and fibre-board furniture items that were very much part of British Pop Art culture. They took over the manufacture and distribution of his mugs and dishes[13] Perspective Designs had a retail outlet in the Fulham Road called 'Scope' which doubled as a showroom. Clark stayed with Perspective Designs until they went into liquidation in 1969.[14] His design work at this time included the 'Disc Clock', the 'Revolutionary Clock' and a range of cheap, colourful cardboard clocks.[15]

In 1986, Clark created a replica of an iconic bike designed by Ben Bowden which had been exhibited at the Britain Can Make It exhibition in 1947. Guided only by photos, Clark recreated Bowden's revolutionary bike for the Royal College of Art's Make or Break exhibition, curated by Dr Penny Sparke.[16]