Penelope Gazin

Penelope Gazin is an artist, animator and entrepreneur based in Los Angeles.[1] She is the co-founder of Witchsy, an Etsy-like online marketplace for darkly humorous, bizarre and kitschy art.[2]

Gazin and co-founder Kate Dwyer received media attention in 2017 for their story of inventing a fake co-founder for Witchsy, "Keith Mann", and the subsequent success they experienced when investors thought they had a male business partner.[3][4][2][5]

Gazin appeared in photographer Parker Day's 2017 portrait series ICONS.[6][7]

References

  1. Luciano-Adams, Beige (2018-01-17). "Balancing High and Low, L.A. Art Show Hits Its Stride". L.A. Weekly. Retrieved 2018-05-19.
  2. "Battling bias, women entrepreneurs cash in with a fake male partner". Star Tribune. Retrieved 2018-05-19.
  3. "These Women Entrepreneurs Created A Fake Male Cofounder To Dodge Startup Sexism". Fast Company. 2017-08-29. Retrieved 2018-05-19.
  4. McGrady, Vanessa. "How These Entrepreneurs Created Etsy's Worst Nightmare By Faking A Male Cofounder". Forbes. Retrieved 2018-05-19.
  5. Peck, Jamie (2017-09-01). "When women sign off emails as men, doors open. It's like magic! | Jamie Peck". the Guardian. Retrieved 2018-05-19.
  6. "The Photographer Transforming Her Subjects into Lurid, Strange Superheroes". Broadly. 2017-01-13. Retrieved 2018-05-19.
  7. "Meet the Fantastic Freaks of Photographer Parker Day's Subconscious". Vice. 2017-03-03. Retrieved 2018-05-19.
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