Psychology & Marketing
Psychology & Marketing is a monthly peer-reviewed scientific journal covering the psychological study of marketing and consumer behavior. It was established in 1984 and is published by John Wiley & Sons. The editor-in-chief is Giampaolo Viglia.
Discipline | Marketing Psychology |
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Language | English |
Edited by | Giampaolo Viglia |
Publication details | |
History | 1984–present |
Publisher | |
Frequency | Monthly |
5.507 (2021) | |
Standard abbreviations | |
ISO 4 | Psychol. Mark. |
Indexing | |
ISSN | 0742-6046 (print) 1520-6793 (web) |
LCCN | 98660757 |
OCLC no. | 1056447960 |
Links | |
Impact factor
According to the Journal Citation Reports, the journal has a 2021 impact factor of 5.507, ranking it 68th out of 155 journals in the category "Business"[1] and 18rd out of 83 in the category "Psychology, Applied".[2]
References
- "Journals Ranked by Impact: Business". 2021 Journal Citation Reports. Web of Science (Science ed.). Clarivate Analytics. 2022.
- "Journals Ranked by Impact: Psychology, Applied". 2021 Journal Citation Reports. Web of Science (Science ed.). Clarivate Analytics. 2022.
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