Quill (podcasting)

Quill Inc is a branded podcast agency. It was founded by Fatima Zaidi in Toronto, CA, and offers production services.[1]

Quill Inc
Quill
TypePrivate, limited liability company
IndustryPodcasting
GenreInterview
FoundersFatima Zaidi
Headquarters
Toronto, Ontario
,
Canada
Area served
Worldwide
ProductsCoHost
Number of employees
20
Websitewww.quillpodcasting.com

History

In 2019, Fatima Zaidi left Toronto PR firm, Eighty-Eight. In the same year, Zaidi founded Quill. Quill started as a marketplace for creators who are looking for podcast freelancers. Zaidi and the Quill team created podcasts for North American businesses at this time.[2][3] In 2020, Quill pivoted to focus solely on audio production as a Canadian podcast agency.[4] In 2022, Quill launched CoHost, a podcast hosting and analytics platform built for brands and agencies.[5][6] In 2020, Quill acquired Origins Media Haus, a boutique branded podcast agency founded by Stephanie Andrews, Alison Osborne, and Brittany Nguyen.[7] With this acquisition, Quill onboarded all Origins Media Haus employees including Stephanie Andrews who became Quill's Head of Production (currently Quill's Director of Product), Alison Osborne who became Quill's Head of Marketing (currently Quill's Director of Growth Marketing), and Brittany Nguyen who became Quill's Head of Sound & Technical Production (currently Quill's Head of Sound Engineering & Product Design).[8][9][10]

Branded podcasts

Quill Podcast Awards

In 2021, Quill launched the Quill Podcast Awards, a yearly digital awards ceremony.[11][12] Award categories feature both podcast companies and creators including, Podcast of the Year, Host of the Year, Branded Podcast of the Year, Best New Company, Best Podcast Tech, and Innovator of the Year.[13]

Previous winners include HeadGum, Castbox, and The New York Times podcast, The Daily (podcast).[14]

References
  1. Amato, Diane (July 13, 2021). "Quill: How They're Growing Both Their Business and the Podcasting Industry". Discover & Learn.
  2. Dunfield, Allison (July 19, 2022). "Bootstrapping requires guts, 'scrappiness' and a willingness to grow slowly" – via www.theglobeandmail.com.
  3. Moore, Dene (2020-10-01). "COVID-19 crisis forces small businesses to get creative". The Globe and Mail. Retrieved 2022-10-24.
  4. "CanadianSME Small Business Awards - Canada". www.smeawards.ca.
  5. Kwai, Isabella (2 August 2019). "4 Australian Podcasts for Your Commute". The New York Times.
  6. "Toronto-based company launches platform to help solve podcasters' challenges | IT World Canada News". www.itworldcanada.com. May 25, 2022.
  7. "Today in acquisitions: Kinduct, Quill, Lane | BetaKit". September 25, 2020.
  8. Ink, Radio (22 December 2022). "PM Announces First Round of Evolutions Speakers". Radio Ink.
  9. "Tech4SickKids raises almost $51,000 in second annual virtual auction | BetaKit". 14 November 2022.
  10. "The Tumultuous, Awkward Quest to Become the Oscars of Podcasting". Bloomberg.com. 1 April 2022.
  11. "Quill Podcast Awards honor creators and companies; "Mind Love" takes top prize - RAIN News".
  12. "Voting Available for the Quill Podcast Awards". Podcast Business Journal. May 17, 2021.
  13. "Champagne Brand Veuve Clicquot's Newest Collaboration With Yayoi Kusama Is Iconic". Elle Canada.
  14. "Quill Podcast Awards Finalists". www.quillpodcasting.com.
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